Soon, in late May, news that Spirited Away had also been moved to July 10 spread like wildfire.
This left fans who had already been looking forward to Spirited Away's release feeling even more frustrated, and Zhao Qinyin's Weibo was flooded with complaints.
Still, it had only been delayed by about a week, so the publicity campaign already underway wouldn't go to waste. If the release had been pushed back by several months, all the money spent promoting it during that time would have been wasted. But a week was manageable. In fact, Zhao Qinyin's elementary and middle school fans were delighted!
Many of them wouldn't be on summer break yet on July 3. With final exams, extra classes, and all sorts of other issues, even though July 3 fell on a weekend, it would be hard for them to catch the film right away. They'd already been grumbling about the release date, but now it had been moved to July 10. They'd be on holiday, with no teachers around to keep an eye on them. And over the past few weeks, Slam Dunk had been gaining momentum, drawing in a whole crowd of students thanks to the fans' enthusiastic recommendations.
To be honest, compared with the professional league storyline in Lan Feng, the high school basketball league in Slam Dunk was obviously far more appealing to students!
These days, it wasn't just the Dragon Country animation market that was in turmoil. The film market was too.
The release dates for Book Realm and Spirited Away had been set in stone, and staff from both companies had already begun holding private talks with cinema chains. Starting in late May, all four films launched promotional campaigns across the internet.
Promotional pages for the four films kept popping up on Douyin, Xin