Ch. 301Disney's Predicament
Disney faced growing pressure as Michael Eisner negotiated with General Electric over NBC, while Jeffrey Katzenberg's media campaign damaged Eisner's reputation. The chapter ended with Katzenberg quietly raising Eisner's recent heart surgery as a succession concern for Disney shareholders.
- Michael Eisner discussed General Electric's proposal to sell Disney half of NBC and its content production business, while Sid Bass pushed for Disney to acquire NBC outright.
- Aaron took Catherine Zeta-Jones to Las Vegas and discussed MGM's remaining value and Dawn's growing film library and box-office success.
- The New Yorker published Jeffrey Katzenberg's account of how Michael Eisner forced him out of Disney, and newspapers widely reprinted it.
- Sid Bass urged Michael Eisner to keep negotiating with Jack Welch as DreamWorks, the failed NBC talks, and opposition to a Virginia Disneyland project added to Disney's troubles.
- Jeffrey Katzenberg revealed that he had arranged the article and told an associate to highlight Michael Eisner's heart surgery and Disney's succession concerns.