"Small" Track

"Little" Track

September arrived, bringing the start of the new school term, but the heat had yet to fade.

A third-year student returned to campus. With nothing better to do, he browsed Zhihu Campus, and while looking through posts, he suddenly noticed a promotional pop-up on his phone.

The app was tiny, only a few dozen megabytes.

From installation to download, everything was completed in the blink of an eye. But after opening the app, it prompted the user to update.

On Wi-Fi, the data package would update automatically the moment the download finished. On mobile data, users could choose to update immediately or wait until they connected to Wi-Fi.

This approach greatly lowered the barrier to downloading while also immediately capturing users who wanted to download the app.

In fact, as the Internet Industry developed, many apps kept adding more and more functions, which caused their file sizes to grow larger and larger. Many users who could not find Wi-Fi would give up downloading as soon as they saw the file size.

When Jiang Qin tossed this proposal to the Technology Department, everyone there fell silent.

Lowering the external barrier to downloading as much as possible and installing the main body of the app on the user's phone first—this was simply a brilliant move.

As a result, the entire promotion process for Douyin's internal-test version went incredibly smoothly.

"Boss... have you worked in product development before?"

Over the years, Pintuan had poached many engineers and product managers for technological upgrades. They did not know much about Jiang Qin's past, so whenever this happened, new engineers would inevitably grow curious.

Su Nai shook her head. "Boss studied finance, but I've always felt that he must have seen the future with his own eyes."

"Holy crap, then who can beat us?"