Anime Production, Starting with Healing the Audience

Some extreme actions were unavoidable.

For example, the popular trend of sending specialty products via express delivery.

Of course, the initial goal of these fans wasn't to target the ACG logistics department. Although "Akame ga Kill!" was distributed by ACG Culture Company, everyone knew who the creator was.

It just so happened that these fans didn't know Fang Zheng's home address, so they had no choice but to use the ACG Culture Company's headquarters as the delivery address.

The direct consequence was that the head of logistics was woken up by nightmares every day. The overwhelming number of razor blades was his personal nightmare.

For this reason, the head of logistics had complained to Zhang Siyu more than once.

"I'll post on Weibo later to comfort those fans."

Fang Zheng didn't have a good solution for this kind of fan behavior; he had brought it upon himself.

It was already a blessing that these fans hadn't come to Shanghai to fight him in person. How could he ask for anything more?

"Director Fang, you should deal with this, or the logistics department will be completely deserted."

Zhang Siyu was also full of helplessness. With the rise in ACG's popularity and the gradual improvement of its financial situation, the company had been recruiting.

At first, everyone was very enthusiastic when they heard ACG Culture Company was hiring. After all, anyone with eyes could see that ACG Culture Company had limitless potential.

But at some point, whenever the job opening was for the logistics department, there were almost no applicants.

After Zhang Siyu looked into it, she realized the situation stemmed from this.

Although the reason was rather comical, it was happening in reality.

"Never mind that for now, how is the thing I asked you to do coming along?"

Fang Zheng looked up at Zhang Siyu. A Company's paying users were steadily increasing, and the company's finances had initially achieved profitability.

Now that the company was starting to make a profit, many of Fang Zheng's plans could finally begin to unfold.

For example, developing anime merchandise. You know, the merchandise economy for anime is incredibly lucrative.

"Nine out of ten otaku are rich, and the tenth is super-rich!"

This wasn't just a baseless saying. If you didn't have a solid financial background, would you dare to stay at home all day and not go out to work?

What about the legendary otaku tycoons, with their rooms full of figures and models, where even a single item could cost thousands? Without considerable capital, would you dare to play like that?

It's no exaggeration to say that the equipment and figures in a true otaku tycoon's room could rival an ordinary family's house.

That's why Fang Zheng never intended to make money through A Company from the start. His real focus was on the merchandise economy.

Figures, merchandise, fan-made works – these were all things he was determined to obtain.

A Company was merely the best channel for him to promote his own works. Only when his works became famous would the merchandise economy for those anime explode.

To realize his dream of a 2D empire, the economy was something he inevitably had to navigate. This society is very realistic; you can't do anything with just passion.

"I've found the factory Director Fang instructed me to look for, and I've already contacted them. The factory is located near Shanghai, not too far away."

Regarding Fang Zheng's plan, Zhang Siyu still felt a sense of disbelief.

All along, she had thought Fang Zheng's business acumen wasn't particularly outstanding, but this plan left her dumbfounded.

This wasn't a bronze player; this was clearly a king-level player returning to the beginner village with a smurf account!

"Also, the anime-themed experience store you requested, that matter is a bit difficult to handle."

Zhang Siyu frowned slightly. According to Fang Zheng's plan, he wanted his own anime-themed experience store, and then slowly expand outwards, creating a real-life 2D culture community.

Perhaps Zhang Siyu didn't understand his intentions, but Fang Zheng knew the importance of economies of scale.

It was like Akihabara in his previous life, a sacred place longed for by countless otaku. When people thought of anime, Akihabara was probably the first thing that came to mind. It was also the most globally recognized 2D cultural holy land.

There was no Akihabara in this life, so Fang Zheng wanted to create his own cultural holy land, an Akihabara for Xia Country.

However, due to funding reasons, it was obviously unrealistic to achieve this overnight, so Fang Zheng could only take it slow.

"According to Director Fang's request, there's nowhere in Shanghai that meets your requirements."

(Wang Dezhao) To create a 2D cultural holy land and achieve scale, the venue had to be large.

But the problem was precisely here. Large venues in Shanghai had long been divided up. Before knowing the potential of the anime merchandise economy, no one would take the risk to join in.

Big places wouldn't join, and he himself looked down on small places. This was also the reason for Zhang Siyu's distress.

"There's no rush with this matter, we can take our time. Opportunities will eventually arise."

Fang Zheng also knew the difficulty of the matter, but he was determined to implement this plan. Although Akihabara was very famous in his previous life, Fang Zheng always felt its scale was too small.

Perhaps it was because he was born in Xia Country, he liked big things. Including his ideal 2D cultural holy land, its scale had to be grand!

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The author is working hard to code.

Although Akihabara in his previous life was a sacred place for countless otaku, visiting it in reality could be somewhat disappointing.

This was because the Akihabara of his imagination was very different from the real Akihabara.

First, the scale. Akihabara's scale wasn't large; it could even be said to be quite small, just one street with only a few shops.

Second, the merchandise in Akihabara was somewhat limited. Figurines, games, and some anime fan-made pendants were all relatively small decorative items. Besides these, there wasn't anything particularly attractive.

This was very different from Fang Zheng's imagined Akihabara.

In his understanding, Akihabara should have been a vast 2D center with countless shops and a dazzling array of merchandise.

It should be a place that made all the otaku in the world feel that not visiting it was a lifelong regret.