央视
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Details
Original Name:央视 (yāng shì)Gender:NeutralKind:OrganizationScope:Novel-specificStatus:ActiveSource:AIOccurrences:496Chapters:146
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Context UptoCh. 426
Wiki ModelGPT-6 Sol
Image ModelGPT Image 2.5
Updated

Biodata

Feature Value
Name CCTV (央视)
Occupation/Role Television broadcaster and broadcast-rights partner for film and television productions 114 155 243 310
Notable channels General Channel (CCTV-1), Channel 8, and Children’s Channel (Channel 14) 125 236 374

Broadcasting and Production

Production CCTV’s involvement
Young Bao Qingtian 2 Premiered on CCTV while Li Xun’s Detective Dee aired on rival Yan Province Satellite TV. Its first episode drew a rating above 6%; CCTV-1 retained a 0.1-point lead when the two stations’ ratings briefly tied during the Detective Dee finale 114 125.
The Song Official Backed the production alongside Penguin Video and gave Li Xun substantial resources. CCTV’s Zhang Changhe arranged for forensic doctor Li Guangming to advise the crew; the completed series was set to premiere on CCTV and Penguin Video 155 156.
Journey to the West Viewer calls prompted a prime-time Channel 8 rerun within two months of its finale. CCTV later aired another daytime rerun, which reached a 6.6% rating 236 245.
The Sky of History and Drawing the Sword Bought first-broadcast rights to both, scheduling them consecutively on Channel 8. Drawing the Sword exceeded a 9% prime-time rating on its third day 243 251.
In the Name of the People Agreed to an exclusive broadcast for a copyright usage fee of 13 million yuan per episode. Its rating later reached 10% 310 313.
Romance of the Three Kingdoms Collaborated with Li Xun on the series and premiered it on the General Channel. Its first two episodes rated 7.6 and 8.4; subsequent ratings passed 10% 346 360 363.
Captain Tsubasa Arranged a simultaneous release on the Children’s Channel and Xunying’s Netflix platform, paying a licensing fee of 2.2 million yuan per episode 387.
The Heaven Sword and Dragon Saber Was selected as the adaptation’s broadcast platform before filming began, continuing its long-term cooperation with Xunying Group 424.

Competition and Partnerships

  • Yan Province Satellite TV — Became CCTV’s ratings challenger through Li Xun’s dramas. Detective Dee nearly overtook CCTV-1, and Hero later pushed Yan Province Satellite TV above CCTV Channel 8 on one night 125 214.
  • Li Xun and Xunying Group — Repeated collaborations brought CCTV high-performing dramas. Li Xun chose a simultaneous CCTV and Netflix release for Romance of the Three Kingdoms to broaden its reach, rather than reserving it for his own platform 346 374.
  • Zhang Changhe — Monitored the Detective Dee ratings challenge, supported The Song Official, and continued seeking Li Xun’s productions after becoming CCTV director 125 155 346 374.
  • Su Qingyi — Head of CCTV’s Children’s Channel; requested animated programming from Li Xun and later contacted him about the Captain Tsubasa broadcast 374 387.

Appearances

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496
Total Mentions
146
Chapters Appeared
3.4
Avg. per Chapter