And the young Kobe Bryant, Los Angeles's "Black Mamba."
Li Fei had also set his sights on the prodigy back in his high school days. As soon as his contract with Adidas expired, Li Fei brought him under his banner with a highly sincere offer.
The "Mamba" line focused on ultimate performance and a sense of speed, with designs inspired by fighter jets and sports cars. It was deeply loved by fans who pursued on-court performance.
These four major lines were like four arrows, striking at the traditional sports market barriers built by Nike and Adidas from different directions.
Li Fei used his unparalleled on-court performance as the brand's strongest advertisement while using his precise business acumen to build a powerful "Li Fei Legion."
Last night's victory was like the fiercest catalyst, causing this sales frenzy to explode completely. Fans were not merely buying a pair of basketball shoes—they were buying faith in victory, a vessel for idol worship.
Putting on Li Fei's shoes made it seem as though they could possess his power to turn the tide in desperate situations.
Stern picked up the phone and dialed brand operations officer David Falk. Unable to hide his excitement, he said, "Mr. Falk, our servers are about to be overwhelmed! Offline stores are running dangerously low on inventory! Last night's game was practically a super advertisement worth hundreds of millions of dollars!"
David Falk's steady voice came from the other end of the line. "As expected. I've already had the factories running three shifts around the clock. Tell every sales clerk to keep smiling and serve every customer well. This is only the beginning of our Dynasty."
Unlike the commotion outside, Li Fei's estate on Long Island was utterly tranquil.
The morning sunlight streamed through the enormous floor-to-ceiling windows, casting mottled