From Dungeons & Dragons to Total War: Faerûn
Chapter 219

Threat from the Blackscale Tribe

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At most, energy of this level could only ease minor inflammation or fatigue, but to these commoners suffering from all manner of chronic occupational ailments, it was nothing less than a miracle.

People began spreading the word along the field ridges. Everyone who received a round cake felt they had become a favored child of the gods.

This firsthand experience was more convincing than any miracle.

Ye Wei'an watched the Lathander Church's entire promotional strategy from beginning to end and could not help but marvel at it.

From the grand visual spectacle created with Daylight and Dancing Lights at the start, precisely targeting commoners who knew nothing of magic and only judged by appearances, to the current tactic of exploiting people's love of a bargain by distributing round cakes imbued with faint divine power to win over their hearts.

Even better, Sylvia had declared this act to be "the return gift for everyone's help with the ritual."

Through that psychological suggestion, the farmers who had merely been onlookers instantly felt that they, too, were part of the ritual.

This progression from sensory shock to physical benefit, then strengthening their sense of participation and ultimately transforming it into a collective sense of belonging, was simply an exquisite manipulation of human nature.

"One trick after another."

Watching the two busy figures, Ye Wei'an sighed.

In Faerûn, aside from necromancers who controlled souls, illusionists who manipulated minds, and psionicists who focused on mental power, few people paid attention to the human psyche. There was even less any systematic field called "Psychology."

But the Lathander Church had spent years moving between the lower classes and the nobility. Over a thousand years of missionary work, its clergy had honed these psychological tactics to perfection.

They did not even need to know what an "attention economy"

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