Ch. 503The Shock of Internet Buzzwords
Styler and Captain Delaunay used an elaborate corporate presentation to convince British officials that Lightning Coal Company had Europe’s leading gas-lighting technology. Mordaunt left persuaded that the company should win London’s Gas Lamp project, seeing political opportunity in leading it.
- Styler reported to Captain Delaunay that he had made progress with Mayor Mordaunt, who promised to discuss the project with MP Mordaunt.
- Baron Mordaunt and other members of Parliament, experts, and scholars visited Lightning Coal Company and were impressed by its grand slogans and disciplined staff.
- Styler demonstrated a polished but nonfunctional coal-distillation prototype and dazzled the visitors with technical claims, data, and promotional manuals.
- Styler showed the visitors models of other equipment and described the company’s development process and plans for the Gas Streetlight project.
- Mordaunt left convinced that Lightning Coal Company could transform London and imagined gaining political fame as the Father of London Streetlights.