This had also been Meng Tianye's own suggestion. As for Cheng Lang, the brand's founder, the only reason he wanted to join the production was that he did not trust the crew's sense of aesthetics. He wanted to personally oversee the insertion of advertisements during the guests' games, ensuring that Forest Style Milk Tea blended perfectly into the show's content.
Thus, just as the richest man in the neighboring city had made thorough preparations to persuade Cheng Lang to cooperate with a paternity test, he was stunned to learn that Cheng Lang had already gone into the mountains with the production crew to film a show.
Chapter 98
Three days earlier, Cheng Lang had once again been invited to the variety show production department of X City TV Station, this time in the capacity of a big-shot investor.
To be precise, Cheng Lang and X City TV Station had crossed paths countless times. Judging solely by the outcomes of their clashes, X City TV Station had come out slightly worse every time. It sounded rather embarrassing, but when overall benefits outside the competition were taken into account, Cheng Lang's publicity stunts had indeed boosted Tomorrow's Starlight's popularity and online discussion. By the later stages of the talent show, what viewers talked about most was no longer just the contestants' performances and improvisation. They also cared about how Forest Style Milk Tea, a brand not officially designated by the show, would piggyback on the program's trending topics.
Finding different ways every week to fleece the production crew had tied Forest Style Milk Tea tightly to Tomorrow's Starlight, the hottest talent show in the country. As a result, when Forest Style Milk Tea later poured massive sums into online brand marketing, many consumers and netizens instinctively thought of Tomorrow's Starlight. Even when