My Gateway to the World of Tales of Demons and Gods
Chapter 27

Going viral

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A few days later.

Good news also came from the headhunting agency: they had successfully recruited Lin Qiang, an executive with extensive experience in the pharmaceutical industry.

Xiao Tianhao met with Lin Qiang for an in-depth discussion. When Lin Qiang first saw that the company's chairman was so young, he felt the whole thing was unreliable. He figured this was another rich kid starting a company for fun, and he began to consider backing out.

Then Xiao Tianhao showed Lin Qiang the test reports he had prepared for the medicinal liquids and explained the situation.

Lin Qiang agreed on the spot. Was he kidding? Only a fool would pass up a company with prospects like these!

Lin Qiang gladly joined Haoyu Pharmaceutical Group as its deputy general manager.

With the talent in place, Xiao Tianhao and his team began working on the products' packaging designs.

Taking the medicinal liquids he had brought back from the world of Tales of Demons and Gods, he approached a professional contract manufacturer.

As he entered the factory, the roar of machinery filled his ears, and workers bustled at their stations.

Xiao Tianhao met with Li Guang, the factory's manager, and said, "Manager Li, these three medicinal liquids are our company's core products, each with unique effects. I'd like you to manufacture them using our packaging designs. Here are the drawings we've prepared."

Li Guang picked up the drawings and studied them carefully before saying, "The sleep treatment uses blue as its main color, symbolizing tranquility and relaxation. Green is indeed a good fit for the hair-loss treatment, conveying life and vitality. Pink for the beauty product nicely highlights its complexion-enhancing qualities. Yes, Mr. Xiao, these packaging designs are all excellent."

Xiao Tianhao nodded. "Manager Li, what are your thoughts on the packaging materials and bottle designs?"

Li Guang considered it for a moment. "We could use high-quality glass for the bottles. It's environmentally friendly and gives the products a premium feel. The designs should emphasize the brand logo and product names so consumers can identify them at a glance. As for the product names, that decision is yours, Mr. Xiao."

After some thought, Xiao Tianhao named the sleep treatment "Star Sleep Calm" oral solution, suggesting that it could help people drift peacefully to sleep in an atmosphere as tranquil as a starry sky;

the hair-loss treatment was called "Lush Hair Source" shampoo, expressing the hope of restoring vitality to the hair and helping it flourish from the roots;

the beauty product was named "Radiant Complexion" concentrated essence, symbolizing the brilliant radiance it could bring to the face.

Once the packaging was finalized, production began immediately.

Next came the promotional phase.

Xiao Tianhao held several meetings with Lin Qiang and the other executives to develop a promotional strategy.

They decided to attack on two fronts, online and offline. Online, they would advertise and promote the products through social media and e-commerce platforms; offline, they would promote them at pharmacies, beauty salons, gyms, and other locations in major cities.

The costs were substantial. He had already spent nearly all his money, so he could only go to the bank and use the pharmaceutical products as collateral to borrow another few tens of millions.

On social media, Haoyu Pharmaceutical Group released a series of product introduction videos and user testimonials.

At first, they attracted little attention. But as a few smaller bloggers shared their delighted reactions after trying the products, more and more people began taking notice.

A blogger called "Life Little Expert" shared a personal experience with Star Sleep Calm oral solution: "Work has been so stressful lately that I've kept losing sleep. I tried all sorts of things, but nothing worked.

"Then I happened to see Haoyu Pharmaceutical Group's Star Sleep Calm oral solution and bought a bottle, figuring I might as well give it a shot. I never expected the results to be so amazing!

"I drank a vial before bed and soon felt my body and mind relax. Before I knew it, I'd drifted into a deep sleep. When I woke up the next morning, I felt incredibly refreshed. It really rescued me from insomnia!"

The post received a flood of likes and shares, and more and more people began paying attention to Star Sleep Calm oral solution.

Offline promotions also achieved impressive results.

At a large chain pharmacy, a salesperson introduced Lush Hair Source shampoo to a customer: "Sir, have you been experiencing a little hair loss lately?

"Our Lush Hair Source shampoo is a newly launched product, and many customers have told us it works wonderfully. It nourishes the hair follicles at the roots and promotes hair growth. You could buy a bottle and give it a try."

Half-convinced, the customer bought a bottle.

A few days later, the customer returned to the pharmacy in delighted surprise and bought several more bottles, saying excitedly, "This Lush Hair Source shampoo is truly incredible! After just a few days, my hair loss noticeably decreased, and my hair feels stronger, too."

As more and more consumers spread the word, awareness of Haoyu Pharmaceutical Group's products rose rapidly.

Pharmacies in major cities began contacting Haoyu Pharmaceutical Group on their own initiative, hoping to stock its products.

Beauty salons and gyms also added Radiant Complexion concentrated essence and Lush Hair Source shampoo to their lists of recommended products.

Within the company, Xiao Tianhao and his team spent each day busy and fulfilled.

As his secretary, Huang Shujian helped Xiao Tianhao handle all manner of tedious matters, and her abilities earned unanimous recognition.

Meanwhile, Lin Qiang drew on his wealth of industry experience to advise the company on its development and keep its various operations running smoothly.

Watching the company gradually get on track and its products win over more and more people, Xiao Tianhao felt a deep sense of accomplishment.

Ten days after their launch, Haoyu Pharmaceutical Group's three products spread like a prairie fire, rapidly becoming sensations across the country.

In a bustling office building, a group of office workers were chatting animatedly during their lunch break.

A young programmer rubbed his bloodshot eyes and said excitedly, "Let me tell you, all that overtime and staying up late used to make my hair fall out like crazy. It came out by the handful. I was worried sick.

"Then I tried Haoyu Pharmaceutical Group's Lush Hair Source shampoo. After just a few days, I was losing noticeably less hair, and now I've even started growing some new hair. It's a miracle!"

Just then, a middle-aged man with dark circles under his eyes overheard them as he passed and hurried over. "Xiao Chang, really? Tell me where you bought it."

The thinning hair on this middle-aged programmer's head was already proof of his prowess. He was their supervisor, and now that he had reached middle age, his hair loss troubled him every day.

"Supervisor Wang, of course it's true. I've barely lost any hair over the past week. It's Haoyu Pharmaceutical Group's Lush Hair Source shampoo. Lots of supermarkets sell it now."

The young programmer answered promptly when he saw the middle-aged man approach.

"No, I need to take some time off. I have to go check it out," Supervisor Wang muttered after hearing Xiao Chang's answer. He hurried away, apparently eager to snap up a bottle.

Once Supervisor Wang had left, the group resumed their discussion.

Another female colleague said, "Work is so stressful these days. My insomnia has been awful lately, too. I toss and turn all night, and then I have no energy at work the next day.

"Then I stumbled across a product that worked surprisingly well. It's also from Haoyu Pharmaceutical Group: Star Sleep Calm oral solution, specifically for treating insomnia. Have you tried it?"

Xiao Chang, the programmer, nodded. "Yes, and it really works wonders. Now I drink a vial every night before bed, and I fall asleep quickly. I sleep like a log, too, and wake up full of energy."

At universities, female students were also eagerly discussing Radiant Complexion concentrated essence.

One girl held up a mirror and looked at her face, saying in delighted surprise, "Look! After I started using Radiant Complexion concentrated essence, my pimples cleared up. My skin is so soft and hydrated now, and it's gotten a lot fairer, too.

"I used to have loads of blackheads on my nose, and nothing I tried could get rid of them. Now you can barely see any."

Her friends gathered around and looked at her face enviously. "Wow, you're right! I need to buy a bottle and try it right away. I heard this product is hugely popular at beauty salons. Lots of beauticians recommend it."

In the garden of a residential complex, several middle-aged women were discussing it as well.

One of them said with a smile, "I heard this Radiant Complexion concentrated essence was developed by a young person. Young people these days really are impressive, coming up with something so good.

"My daughter bought me some Radiant Complexion concentrated essence a while ago. After using it for just a short time, even this old face of mine looked several years younger. My skin is much smoother now."

Another woman agreed. "Yes, and there's that Star Sleep Calm oral solution, too. My husband suffered from insomnia for years. He tried so many medicines, but none worked. After drinking this, he can finally get a good night's sleep. Haoyu Pharmaceutical Group really has done a wonderful thing."

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