Wang Xiaoliang really did want to take all the remaining storefronts.
Because he felt that scarcity meant a higher chance of success.
Lately, he had scoured every well-known franchise chain on the market. Restaurants, milk tea, coffee, fast food-he dug into them one by one. Franchise brochures, recruitment calls, contract templates-he went through everything he could find.
He found a simple pattern.
Good chains partnered with you, helped assess your location and operations, and tied their cut to your revenue. They only made money if you did. Bad chains had just one goal: fleecing people. Once they collected the franchise fee, sold the equipment, and locked you into an ingredient supply contract, they left you to sink or swim.
He chose Mixue Ice City and Luckin without hesitation. One focused on volume, the other on branding. Their customer bases overlapped but conflicted completely. The storefronts were right beside the Anyang Snacks supermarket, so they could drive foot traffic to one another. That was the basic logic.
Actually, Tastien Burger had also caught his eye at first.
He researched it for two days and talked with the regional manager for over an hour, but it didn't work out. They had a firm minimum floor-space requirement of seventy square meters. The largest remaining storefront was only a little over sixty, just short.
The regional manager was polite and told him to get in touch if he found a suitable storefront later.
Wang Xiaoliang didn't push it. If he didn't meet the requirements, he didn't meet them. He wasn't one to force things.
He still had confidence.
That confidence came from Wei Zijin.
Every month, Wei Zijin transferred five hundred thousand into his account. No more, no less, without fail. Afterward, she would send a message: "Remember to eat," or "Buy yourself nice