Lin Qingying

Biodata

Feature	Details
Name	Lin Qingying (林清荧)
Alias(es)	Xiao Ying; Manager Lin; “Little Ying Sister” 80 81
Gender	Female
Affiliation	Yue Ning Group
Occupation/Role	Yue Ning Group CEO; later a board director and the group’s largest shareholder 123 342
First Appearance	Chapter 48

Background / History

Lin Qingying initially lived near Xidong Electric City while working there as an intern. Her work ID identifies her as an intern, and she wore a black women’s jacket and white shirt as part of her work uniform. 48

She met Ding Han while living in Stream City, where they became roommates. At the time, she kept her connection to Yue Ning Group hidden from him. 123 272 After moving to Huaining City, she brought familiar belongings from their previous apartment, including a guitar, a skateboard, and a cactus. 110

Lin Qingying is Yue Ning Group’s eldest daughter. Her parents, chairman Lin Junting and his wife, died in a car accident roughly six months before her identity as the group’s new CEO became public to Ding Han. Their deaths left her facing a faction-ridden board and a struggle to retain control of the company. 123

Corporate Leadership

Development	Chapter	Details
Yue Ning Group CEO	123	Returns to Yue Ning as its new CEO amid internal power struggles; her marketing strategies contribute to Luomei’s declining Huaining market share.
Yue Ning Mall strategy	275	Relies on the B2C strategy plan and Yue Ning Mall’s successful launch as her route to regain influence.
Luomei market expansion	248	Quietly negotiates Yue Ning’s acquisition of Luomei’s Huaining flagship store.
Lu Xiaobei endorsement	312	Secures Lu Xiaobei as Yue Ning Mall’s spokesperson for 30 million, using her popularity to give Yue Ning an early promotional advantage over competitors.
Largest shareholder and board director	342	Officially joins Yue Ning’s board of directors as its largest shareholder.
Yue Ning Energy restructuring	395	Removes Executive President Xie Jinghong and appoints Chen Qihang after the reactor-leak crisis; regains control of Yue Ning Mall and Yue Ning Energy.

Appearance

Lin Qingying is consistently described as refined and strikingly beautiful, with long hair and a composed professional presence. Her appearance changes noticeably between her executive workwear and more relaxed personal clothes. 48 227 302

• Long hair; often wears it loose, though she also wears a high ponytail when practicing skateboarding. 48 227
• Usually appears in professional attire, including blouses, skirts, high heels, and a work name tag. 155 302
• Wore a black jacket and white shirt as an intern at Xidong Electric City. 48
• Her casual outfit includes white sneakers and women’s casual wear. 227
• Has a notably strong aura that can make others hesitant to approach her. 241

Personality

Lin Qingying is calm, self-controlled, and highly capable under pressure. She treats corporate decisions as strategic contests, testing shareholders’ positions before revealing her intentions and using opponents’ moves to strengthen her own position. 81 342

She is intensely responsible and often overworks herself because she does not consider many people around her trustworthy. She compares her situation to Zhuge Liang’s: unlike him, she feels unsure which subordinates may betray her. 246 Even during the Yue Ning Energy scandal, she publicly promises to cooperate with investigators and accept responsibility if the company is at fault. 390

Away from work, she is more reserved and easily embarrassed, particularly around Ding Han and his family. She nevertheless pursues unfamiliar hobbies with focus and persistence, refusing to be discouraged by falls while learning skateboarding. 80 81 242

Abilities & Skills

Corporate Strategy and Management

Lin Qingying is an effective executive who combines market planning, negotiation, and internal political maneuvering.

• Uses Yue Ning Mall’s B2C strategy as a central plan for restoring her position within Yue Ning. 275
• Negotiates the acquisition of Luomei’s Huaining flagship store, advancing Yue Ning’s goal of dominating the local appliance market. 248
• Arranges Lu Xiaobei’s endorsement deal without initially informing Ding Han, judging it valuable for Yue Ning Mall’s launch and competitive advantage. 312
• Uses a confrontation with Xie Zheng to propose leadership appointments that weaken opposing influence within Yue Ning. 342
• Removes Xie Jinghong during the Yue Ning Energy crisis and installs Chen Qihang as Executive President. 395

Skateboarding

Ding Han teaches Lin Qingying to skateboard, a hobby she approaches with unusual seriousness.

• Learns tail braking through repeated practice and is unafraid of falling. 80
• Quickly absorbs instruction while remaining focused despite an upcoming online meeting. 81
• Progresses to changing stance, tail braking skillfully, and attempting difficult swings. 227
• Owns custom male and female skateboards, including a female board decorated with Qiongmei artwork. 141

Equipment / Items

• White Bentley — her usual car; she frequently drives Ding Han and meets him after work in it. 248 261
• Custom skateboards — a male and female pair commissioned from a friend in North Sea. 141
• Xiao Ai — a simulated robot bound as Lin Qingying’s personal assistant and safety guard; equipped with danger-detection and combat-protection functions. 367
• Guitar, skateboard, and cactus — personal belongings she moved from the Stream City apartment to Huaining. 110

Relationships

• Ding Han — Former roommate and eventual boyfriend. Their relationship develops from shared living arrangements and skateboarding practice into a public romance; Lin Qingying acknowledges him as her boyfriend within Yue Ning. 70 155 275 291
• Zhang Ruolin — Close friend. Lin Qingying gives Ruolin an expensive sister ring for her birthday, symbolizing their friendship. 397
• Shen Man — Her assistant, who handles company matters and discusses Lin Qingying’s work schedule and leave with her. 81 241
• Lin Junting and his wife — Her deceased parents; Lin Junting was Yue Ning Group’s chairman. Their deaths preceded Lin Qingying’s return to Yue Ning’s power center. 123
• Lin Yue — Her adopted brother and Yue Ning Group’s legal heir. 368
• Xiao Chen — Her university senior and a persistent admirer. She rejects both his investment proposal for Yue Ning and the influence he seeks over her decisions. 272
• Lu Xiaobei — Yue Ning Mall spokesperson under an endorsement personally arranged by Lin Qingying; Lu Xiaobei is grateful for the opportunity. 312
• Xie Zheng — Yue Ning shareholder and former associate of her father who becomes a major political opponent after her parents’ deaths. 292 342

Story Role / Major Arcs

Stream City Roommate

Lin Qingying lives with Ding Han near her internship at Xidong Electric City. She initially appears distant after Lu Xiaobei stays overnight, but gradually becomes more comfortable with Ding Han, offering him rides and asking him to remain in the apartment. 48 62 70

Yue Ning’s New CEO

Ding Han learns that his roommate is Yue Ning Group’s eldest daughter and new CEO. Lin Qingying must contend with shareholders and internal factions following her parents’ deaths. 123

Relationship with Ding Han

Lin Qingying and Ding Han grow closer through dates, skateboarding, family visits, and work. She eventually accepts their relationship publicly, including before Xiao Chen and Yue Ning employees. 156 241 275 291

Yue Ning Mall and Board Struggles

She advances Yue Ning’s market position through the B2C strategy, Luomei negotiations, and Lu Xiaobei’s endorsement campaign. Later, she joins the board as the largest shareholder and uses corporate maneuvering to reshape executive appointments. 248 312 342

Yue Ning Energy Crisis

When Yue Ning Energy is accused of polluting a water source, Lin Qingying travels to LN City, publicly accepts accountability, and is assaulted during a television interview. With evidence exposing Zhan Chen and internal sabotage concerns, she restructures Yue Ning Energy’s leadership and reasserts control. 390 395

Personal Security

After a poisoning incident, Ding Han provides Xiao Ai as Lin Qingying’s personal assistant and protector. Lin Qingying accepts the robot, trusting Ding Han’s judgment. 367

Notable Quotes

“I really need trustworthy people around me. Will you reconsider coming to work at Yue Ning?” 246

“If Yue Ning was truly at fault, they would bear all responsibility and would not evade it.” 390