Anime Production, Starting with Healing the Audience

Honestly, he felt like a complete idiot. Why else would he agree to meet Sun Qian? It was a total waste of time!

Using TT's promotional channels sounded great at first, but he needed to pay attention to the other party's wording.

"Apply"! Sun Qian said "apply," meaning you have the right to apply, but I also have the right to refuse!

So, the contract stipulated a bunch of obligations we had to fulfill, and in return, we'd get a TT promotion plan that might not even happen?

Brilliant! Truly worthy of TT Group. This whole "empty-handed wolf-catching" scheme was executed with masterful skill!

"Mr. Sun, do you think you're the idiot, or am I?" Fang Zheng asked Sun Qian with a cold smile, seeing through the other party's attempt to fool him.

"Fang Zheng is making his stance clear today: I'm not joining this entertainment plan! Not before, not now, and definitely not in the future!"

"Bring on whatever tactics you have. I want to see if your TT Group can truly cover the sky with one hand!"

Fang Zheng sneered, picked up the contract from the table, and then, with a cold smirk, threw it in front of Sun Qian. "Siyu, show Mr. Sun out!"

Sun Qian's face immediately darkened at Fang Zheng's unceremonious rejection.

He looked at Fang Zheng's retreating back and said, "Young man, you don't seem to realize what TT Group represents."

Sun Qian looked at Fang Zheng mockingly. TT represented immense capital. In the face of absolute capital power, all resistance was like a mantis trying to stop a chariot – pale and powerless.

"You know nothing about the power of capital." Sun Qian tidied his clothes and walked over to Fang Zheng, placing the contract back into Fang Zheng's hand. "You'll soon realize how naive you are. When you come to your senses, sign this contract, and then come find me at TT Group."

"Wait!"

The moment Sun Qian walked out of the reception room, he heard Fang Zheng's voice.

A faint smile touched his lips. He knew that in the internet world, no one dared to defy TT Group. For a company like ACG, which couldn't even be considered small-scale, TT Group was a colossal entity.

"What's the matter, Director Fang? Have you thought it through so quickly?"

Sun Qian turned around, assuming Fang Zheng had changed his mind. After all, not everyone had the guts to challenge TT Group.

"Thought it through?" Fang Zheng looked at Sun Qian as if he were an idiot. He'd have to be out of his mind to agree to such a domineering contract.

Fang Zheng pointed to the shattered tea set and some decorations on the floor of the reception room. "Our company is small. We're not as wealthy as your TT Group, so please compensate us for these before you leave."

"You...!"

Hearing Fang Zheng's words, Sun Qian's face turned red with anger. He pointed at Fang Zheng, trembling and unable to speak.

"The damages amount to eighty-eight thousand eight hundred and eighty-eight. Rounding up, Mr. Sun, just give us a hundred thousand."

Fang Zheng completely ignored Sun Qian's furious expression and casually tossed the contract Sun Qian had just handed him into the nearby trash can, calmly watching the other man.

At some point, the cleaning lady who had embarrassed Sun Qian earlier walked over with a broom, subtly blocking Sun Qian's path.

Her stance clearly conveyed that he wouldn't be leaving without paying the damages.

Fang Zheng mentally gave the cleaning lady a hundred and twenty thumbs-up for her action!

See? This is the kind of talent a company needs!

Watching Sun Qian glare at him with red eyes, just as he thought the man was about to explode, Fang Zheng suddenly saw Sun Qian start to smile.

"Hahaha, Fang Zheng, you're good. Very good!"

Sun Qian took out his bank card and handed it to his secretary, signaling her to make the payment. He then looked at Fang Zheng and said with a smile.

"I'll be waiting for the day you come crawling back to me in tears!"

Fang Zheng dismissed Sun Qian's words with disdain.

TT Group might have gotten its start early and was an established internet company. In terms of capital, perhaps ten thousand ACGs combined couldn't match one TT Group.

But when it came to anime... ACG Culture Company was the god in this field. TT Group was still far behind!

Sun Qian arrived at ACG Culture Company feeling triumphant, only to leave dejected. This dramatic turn of events made many ACG employees feel a sense of pride.

See? Even TT Group's vice president couldn't get the better of us at ACG!

Fang Zheng himself hadn't expected that his refusal of Sun Qian would further boost the company's employee morale and significantly increase work efficiency.

This was an unexpected bonus!

As soon as Sun Qian got into his business car after leaving Qinghui Building, he took out his phone and made a call.

"How is the plan progressing?"

"Rest assured, even heaven is helping us. After the latest episode of 'Akame ga Kill!' aired yesterday, the internet was flooded with criticism. Now is the perfect time to deal with Fang Zheng!"

"Good. Then proceed with your plan immediately. I want to make Fang Zheng a universally reviled figure, someone everyone wants to beat!"

"Don't worry, boss!"

After hanging up, Sun Qian went online to check the latest comments on 'Akame ga Kill!'. Just as he'd heard on the phone, the internet was indeed full of complaints.

Although Sun Qian didn't know what had happened, seeing Fang Zheng being denounced by countless netizens made the corners of his mouth curl up, and he felt a surge of satisfaction.

Thinking about how Fang Zheng would soon be driven into a corner and forced to beg him, Sun Qian couldn't help but laugh heartily.

"Hahaha, Fang Zheng, Fang Zheng, even heaven is helping me. What can you possibly do to fight me?!"

While Sun Qian left ACG in a huff, which boosted employee morale, it also gave Zhang Siyu a headache.

Others might not know, but she was very clear about the situation.

The real confrontation is only just beginning, or rather, it has already begun.

"Director Fang, we need to pay attention to TT's movements recently. They won't back down easily."

We are in the internet age, and TT Group is a giant in the internet industry. It's hard not to be careful when you have such a group as an opponent.

"Don't worry, you know TT Group's usual tactics. They'll just find some internet trolls to smear us, the kind that blackens everyone online. It's just a drop in the bucket. Go do what you need to do~"

Fang Zheng, who was used to arguing with fans, felt that the combat effectiveness of internet trolls was just so-so.

Who is he? He's the man who dared to mess with fans on Weibo, and he's still alive and kicking.

Internet trolls? Heh, what are those!

Watching Fang Zheng walk slowly towards his office with his leisurely gait, Zhang Siyu sighed helplessly.

If only things were as Fang Zheng said. After all, when it came to online discourse, they weren't really afraid of the other party.

While the combat effectiveness of internet trolls was indeed formidable, Fang Zheng's fans were not to be trifled with either.

Although, those fans currently wanted to kill their Big Shot Fang!

"I hope there won't be any trouble~"

In the end, Zhang Siyu also returned to her office with a sigh.

Fundamentally, their ACG company was too young. They were simply not on the same level as a large group like TT.

If ACG were a bit larger, she would dare to take the initiative.

But for now... they could only take things one step at a time.

[Fang Zheng - His heart deserves to be condemned!]

The next day, a post by Yang He on Weibo quickly climbed to the top of the trending searches, attracting countless attention.

"Now that Xia Country is peaceful and prosperous, and in this moment of stable development and vibrant growth, Fang Zheng, as a creator, has suddenly released a work like "Akame ga Kill!". What is he trying to express?"

"Is he implying that the government is as dark and corrupt as the empire in his work?"

"Also, I heard that Fang Zheng deceived his fans. He once publicly stated in a program interview that "Akame ga Kill!" was a combat-type anime, but the result was extremely disappointing."

"How can such a person with a flawed personality, such a person full of lies, call himself a creator? This is completely instilling unhealthy ideas in the audience. I even have reason to suspect that Fang Zheng is a spy sent by another country to infiltrate ours!"

This post, written in thousands of words, started from "Akame ga Kill!" reflecting on the country, then moved on to Fang Zheng deceiving the audience and his personality flaws, completely denouncing Fang Zheng as worthless.

"After Professor Yang's analysis, Fang Zheng is indeed not a good person~"

"If you don't like Xia Country, you can get out of Xia Country. We don't need such a shameless person in Xia Country!"

"Creator? Bah, no wonder my son has been glued to the computer for the past few days. So it's all your fault!"

"I suggest banning Fang Zheng and banning ACG Culture Company. They are simply a cancer to society!"

"..."

The comments section was also mostly filled with criticism and insults towards Fang Zheng. Rational comments were quickly drowned out, unable to make even a ripple!

Fang Zheng's side naturally noticed what was happening online.

If the other party had only brought up the matter of him 'deceiving' fans, he really wouldn't have been too worried.

But when they singled out "Akame ga Kill!" and called it an anti-government work, it made him a little worried.

Although he knew that his original intention in creating "Akame ga Kill!" was not like that, others didn't think so.

The preconception was very strong. If people really viewed "Akame ga Kill!" according to Yang He's post, it did carry some political connotations.

This was what Fang Zheng was most worried about.

"Director Fang, it looks like TT has made a move. Otherwise, the online buzz wouldn't have escalated so quickly!"

Zhang Siyu logged into the most mainstream communication software at the moment, which was a product under TT. As soon as she logged in, she was flooded with many messages.

[Shocking! "Akame ga Kill!" Actually Reflects Reality!]

[Fang Zheng - A Creator Who Has Lost All Morals!]

[The vast majority of netizens have jointly petitioned to have Shanghai ACG Culture Company shut down!]

[...]

After reading these push notifications, Zhang Siyu's face showed some concern. TT's position in the internet industry was no joke, and its influence was indeed immense.