"President Wei, look at these two trending topics. One is about Little Squirrel Snacks' squinty-eyed spokesperson, and the other is about a fashion magazine deliberately using makeup to uglify Chinese women."
Sheng Changya pointed at the trending news on her phone as she explained it to Wei Kang.
"The debate over whether squinty eyes are beautiful or ugly has already exploded online, and this is exactly our opportunity."
Wei Kang looked over the news photos a few times and could not help staring. "No way. It's that ugly and people still need to debate it? This has to be deliberate."
Then realization dawned on him. "Right. People aren't blind; they definitely know it's ugly. So this will stir up people's disgust toward the fashion industry and make them crave Eastern beauty even more. As a domestic brand, if we market ourselves now, we'll definitely get attention. Is that it?"
Sheng Changya nodded. "That's right. This is not only an opportunity to become known, but also an opportunity to build our brand image and use it to rise through the ranks."
She casually opened several of the fiercest battlegrounds. Inside were people who thought it was ugly, people who thought it was beautiful, and some self-proclaimed rational centrists.
The three camps of netizens were hurling insults and tearing into each other in an all-out brawl.
She asked, "President Wei, don't you find it strange? Why could such an obviously ugly image receive such strong public support?"
"And this squinty-eyed look has been popular in the fashion world for so many years, with hardly anyone objecting to it. Why do people suddenly see it as an insult now?"
Wei Kang said in confusion, "Now that you mention it, I remember there used to be a famous ugly model named Li Yan. She