Public Opinion

In the Web 2.0 era, online dissemination became a "zero-threshold" communication method, allowing any internet user to become a broadcaster.

On a technical level, podcasts offer advantages such as non-linear dissemination, zero-threshold access, and low costs. It is precisely these characteristics of the internet that determine that the information content released by users is not entirely controlled by the website.

The traditional media's information filtering and agenda-setting privileges will face unprecedented challenges.

"Self-media" is a term that has emerged in recent years with the popularization of the internet.

Self-media is also known as "personal media" or "public media."

Self-media is based on individuals or enterprises providing certain value or services to their followers to achieve a certain level of influence. Commonly used platforms include WeChat Official Accounts, short videos, Weibo, Bilibili, BBS/forums, and other online communities.

Feng Mishan is a self-media practitioner. In his three years of work, he has accumulated hundreds of thousands of followers across several major online platforms, making him a moderately successful self-media figure.

Today, as Feng Mishan was following his daily work plan and creating his news video...

"Only in the dark do I love you, only in the dark am I fascinated..."

His phone rang.

Picking up the phone, Feng Mishan saw the caller ID: 'Distant Mountains Like a Painting'. This was a friend who, like Feng Mishan, also worked in self-media, but had significantly more followers online.

Is something wrong?

Putting down his work for the moment, Feng Mishan answered the call: "Hello, why is the big shot calling me? Is something up?"

As soon as the call connected, the other party got straight to the point: "I have a job here, are you interested?"

Feng Mishan asked curiously, "What kind of job?"

"It's a business from Samsung, helping them promote Shenma Technology Company's patent infringement online."

"Shenma Technology Company, patent infringement? What kind of juicy gossip is this?"

Since Feng Mishan was curious, the person on the phone explained in detail: "It just broke out. They're saying that Shenma Technology Company's Phantom Projector is actually a product manufactured using stolen technology from Samsung's labs.

Now Samsung is calling out Shenma Technology Company online, demanding compensation for their losses. Samsung is also pursuing legal action and will sue Shenma Technology Company for patent infringement.

Samsung needs public attention online, so they've allocated some public relations fees. All you need to do is speak up for them."

After listening, Feng Mishan pressed further, "Sounds like a good gig, what's the pay?"

The person on the phone continued, "A deposit of ten thousand yuan, and fifty thousand yuan upon completion. The requirement is to publish at least three videos and written news pieces about the patent infringement incident between Samsung and Shenma Technology Company on your main platforms using your account with the most followers. You also need to try to establish a positive image for Samsung. The deadline is within two days."

"So, are you interested?"

"Sure!" Without a second thought, Feng Mishan agreed.

Sixty thousand yuan was no small sum; it was equivalent to several months of his self-media income. Plus, it was a short timeframe with quick results. The intermediary, 'Distant Mountains Like a Painting', was also a big player in the industry, so his credibility was guaranteed.

As for any hidden circumstances in this incident, potential reversals, or any impact on himself, well, in the self-media industry, even if you get something wrong, it's not a big deal.

Truth or falsehood isn't really that important in this industry!

Self-media, to put it bluntly, is about packaging what you know and using specific language to attract more attention to an event, thereby generating traffic and income.

As long as there's traffic and a topic, many people will deliberately distort facts to gain attention and achieve profitability.

It's all about the money!

Of course, there are also many people in this industry who operate with integrity and earn money through their reputation.

Samsung's payment was also quick. Just a few minutes after Feng Mishan's call ended, the money had already arrived.

After accepting the task, Feng Mishan quickly researched the patent infringement incident recently released by Samsung online and began working on the news video.

Everything had to be fast; news has timeliness. Once everyone knows about it, it's no longer news.

As a seasoned professional, Feng Mishan got to work with practiced ease. In less than half an hour, a written news draft was completed.

Feng Mishan uploaded the materials to his Bilibili column, Weibo, and other platforms.

[Shocking Scandal: Shenma Technology Company Stole Samsung's Lab Technology, Achieving Huge Profits, Pictures and Truth Included!]

Next was the video news, which wouldn't take long either. He extracted some video materials from Samsung's Weibo, added some of his own insights, and published them online.

Feng Mishan hoped for more simple money-making tasks like this!

Online, all sorts of news about Samsung suing Shenma Technology Company flooded the internet.

Weibo news quickly climbed to the top of the trending list.

[Finally Understand Why Several Companies Wanted to Acquire Shenma Technology Company a While Ago; They Saw Samsung's Technology!]

[Case Cracked! It Turns Out All of This Was Due to Samsung's Technical Support That Led to the Success of the Phantom Projector!]

[Is Shenma Technology Company Shenma or a Master Thief? Technology Theft, Utterly Shameless!]

Articles and video news emerged online like mushrooms after a rain, quickly attracting a massive number of netizens' attention! With news everywhere, it was hard not to notice!

Soon, countless comments and discussions about Shenma Technology Company and Samsung appeared online.

"Ning Yifan, the sole owner of Shenma Technology Company, a university graduate just one year ago. I initially thought he was a genius, like Elon Musk or even Tony Stark from the movies, building products with his own hands. I didn't expect the truth to be like this!"

"You can really find any gossip online. Just a few days ago, I bought a Phantom Projector. The product itself is excellent, but I didn't expect it was stolen from Samsung's technology. I thought it was a case of overtaking the competition and domestic brands rising."

"I felt something was strange before. A company with no technical background, creating such an amazing product right after its establishment, was simply unbelievable. Now, after seeing Samsung's announcement, everything makes sense. This is much more reasonable."

"Samsung's projector products have always been very good, comparable to the projector products made by Sony!"

"The pride of Chinese brands? The shame of Chinese brands! Shenma Technology Company's technology-stealing thieves!"

"Hahaha, I suddenly remembered Shenma Technology Company's Weibo post where they refused a joint acquisition from several companies. Back then, Shenma Technology Company was so arrogant. Ning Yifan, the sole owner of the company, manufactured products to realize his ideals. Hahaha, looking back now, it's a huge joke!"

"I used to have a good impression of Shenma Technology Company, but I didn't expect this. Sigh, you really can't easily believe anything online. Everyone and everything can be packaged to look completely different."

"With this whole situation, will Shenma Technology Company go bankrupt? I just bought a Phantom Projector recently, I'm so worried. I wonder if it's still possible to return it."

"Good thing I tried for several days and couldn't get my hands on a Phantom Projector, dodged a bullet there!"

"I said before that it's not necessarily a good thing for Shenma Technology Company's boss, who is in his twenties, to have so much money at such a young age. Now look, just as expected, they're about to go bankrupt and might even end up in jail!"

"I wonder if the boss of Shenma Technology Company regrets it now. If they hadn't refused the acquisition offers from the major companies back then, taken the money, disappeared abroad, and lived a life of leisure, they wouldn't be in this predicament."

"See his tall building rise, see his tall building collapse."