The food festival lasted a week.
Since the food festival began, Youcheng had completely dominated the online trending topics for the past two days.
The festival's popularity had exceeded everyone's expectations. Starting on the second day, not only was Youcheng paralyzed, but Ming City was affected as well.
Visitors from other places had to fly to Ming City first, then travel from Ming City to Youcheng.
Tickets for the high-speed train from Ming City to Youcheng had been snapped up almost instantly.
Naturally, videos related to the food festival were also being uploaded to the internet one after another: all kinds of food videos, and videos of beautiful men and women taking on challenges.
For example, there was a challenge where couples had to kiss for two minutes, as well as one where the man had to carry his girlfriend in his arms, and another where he had to run three laps with her on his back.
There were also challenges that tested men's strength, like long jumps, squats, and pull-ups. Anyone who completed them within the time limit could enter a prize drawing.
With videos of every kind being uploaded, it seemed like you came across one related to the festival every two videos you scrolled through.
What's more, influencers were also showing up of their own accord to capitalize on the buzz and post videos about the food festival.
It wasn't just influencers, either. There were celebrities, too.
Clearly, capitalizing on the buzz wasn't just something influencers did. The last scraps of dignity some celebrities had been hiding behind were long gone. They weren't just chasing red-carpet appearances anymore.
Quite a few celebrities had come to Youcheng and posted videos of themselves eating at the food festival and taking on its challenges.
One celebrity was particularly clever. He