Deepening Brand Roots, Li-Fly's Church!

Watching the unbelievable V-shaped reversal, Phil Knight finally hurled the mangled cigar in his hand viciously into the ashtray.

He knew that in this business war, he had lost everything, down to his last pair of underwear.

New York, Midtown Manhattan, Li-Fly Group headquarters.

Outside the floor-to-ceiling windows, the morning sun spilled over the rows of towering skyscrapers, reflecting a golden glow.

Li Fei stood before the massive electronic screen, looking at the red curve representing the company's market value. His expression was calm, without the slightest hint of wild jubilation. To him, this was merely a small skirmish in a war. Victory had been inevitable.

David Falk, meanwhile, excitedly waved his arms, the smile on his face even brighter than the sunlight outside.

"Li! We won! We won! Do you know that those guys on Wall Street are already comparing you to the next Howard Hughes? They're saying you're not just a sports genius, but a business prodigy too!"

Li Fei turned around and smiled as he patted Falk on the shoulder. "David, calm down. This is only the beginning. Although we defused Nike's attack this time, it also reminded us of something."

"What?" Falk asked.

"Our foundation isn't deep enough."

Li Fei's gaze grew profound. "A true business empire cannot be built on just a few blockbuster sneakers. We need to build a complete ecosystem—a closed loop capable of continuously evolving on its own and withstanding any risk."

He walked to his desk, picked up a document he had prepared long ago, and handed it to Falk.

"This is my idea. Using the funds raised through this IPO, along with the abundant cash flow generated by the rising stock price, I'm preparing to establish the 'Li Fei Sports Technology Fund.'"

Falk took the document and quickly skimmed through