Bring Toei Along
Seeing that Yamashina Makoto was basically convinced, the balance began to tilt.
He threw out the last and most tempting chip.
"Also, I'd like to take the liberty to mention something."
"It is reported that your company has recently successfully acquired Shizuoka Model Factory from Imai Science, which will soon usher in a huge improvement in model production technology and production capacity."
Takuya's eyes swept over the Bandai executives present, with a little complacency on their faces.
"After your company's technology integration and production capacity ramp-up are successfully completed."
"Would Bandai be interested in designing and exclusively producing a batch of high-quality assembled model toys for Sega's currently popular <Pokémon> series?"
<Pokémon>!
This name was like thunder, exploding in Yamashina Makoto's mind.
How could he, as an industry giant, not know about the craze it has set off around the world and its terrifying ability to attract money?
The model toy market is Bandai's traditional advantage area and core business.
If we can combine the super IP of <Pokémon> with the sophisticated model manufacturing technology of Bandai.
What a vast blue ocean market that will be.
This temptation directly hits the softest and most yearning part of Yamashina Makoto's heart.
Yamashina Makoto hardly hesitated, his eyes sparkling with excitement and determination.
He slammed the table, not loudly, but with unquestionable determination.
"Deal!"
Two words that speak volumes.
The tense atmosphere in the conference room was instantly replaced by the excitement that a new cooperation was about to begin.
The teams from both sides immediately launched a preliminary and lively discussion on the basic framework and core terms of the cooperation.
When talking about the <Pokémon> assembled model project, Bandai showed great interest and enthusiasm that far exceeded expectations.
An executive in charge of the model business even couldn't wait to propose it.
"Specialist at Nakayama, regarding the model of <Pokémon>, we Bandai not only hope to accept design commissions and OEM production."
"We also hope to obtain formal authorization for Bandai to independently design, produce and sell products."
Takuya keenly captured the desire in the other party's words.
He looked at Yamashina Makoto with a smile and offered a new exchange condition.
"President Yamashina speaks quickly, and Sega is naturally willing to show the greatest sincerity."
"If Bandai hopes to obtain deeper cooperation authorization for the <Pokémon> model."
"Then, in exchange, Sega hopes that Bandai can provide further assistance."
"Leverage the excellent relationship that has been built over the years between your company and Toei Animation."
"Help Sega get the game adaptation authorization for the same classic robot animations under Toei, such as <Mazinger Z>, <Getter Robo>, <Super Electromagnetic Robot Combattler V> and other works."
The IP in the reference material was picked up by Takuya at this moment.
Yamashina Makoto heard this and quickly exchanged a few glances with the executives beside him.
If Bandai can take this opportunity and purchase a batch of Toei's robot animation copyrights, it will also be of great benefit to enrich its own IP library and strengthen game development content.
This can further deepen the cooperative relationship with Sega.
This transaction is not a loss.
Yamashina Makoto's face showed a scheming smile again.
"Nakayama's professional staff is indeed impeccable."
"Okay. Bandai agrees to this additional condition."
After some verbal exchanges, Bandai and Sega reached a consensus on a series of cooperation frameworks. After both parties initialed the framework contract, Sega and his team left Bandai.
The wheels rolled over the asphalt road, making a dull and regular sound.
In the black Crown car returning to Sega from Bandai Headquarters, the invisible smell of gunpowder smoke from the negotiation table in the air seemed to have not completely dissipated.
Masao Suzuki sat next to Takuya. The excitement from the previous meeting slowly faded away, and a trace of unresolved doubts appeared between his brows. He looked at the passing street scene outside the window several times, and turned his eyes back to Takuya's calm profile several times. His lips moved, In the end, I couldn't help but said, "Executive Nakayama, just now at Bandai, President Yamashina is so willing to cooperate with us, why didn't we strike while the iron is hot and directly send him a third-party cooperation invitation for the new console?"
He paused and added, "Bandai has so many robot IPs in its hands. If we can get them to develop games for our new console, it will undoubtedly be even more powerful for us."
When Takuya heard this, there was an almost imperceptible arc in the corner of his mouth. He turned his head, his eyes fell on Suzuki's slightly eager face, and his voice was calm. "Suzuki-san, you have to eat your food one bite at a time. Things are not as simple as they seem on the surface."
"First, Bandai is currently tied too deeply to Nintendo's FC platform, and their interests are intertwined. We are now eager to win over Bandai to become a third party for the new host, in case Bandai There are people close to Nintendo inside who leaked information about our new host, which could easily alert Nintendo and alert the snake, which would be detrimental to our subsequent deployment."
Masao Suzuki nodded thoughtfully, the manager's concerns were indeed justified.
Takuya continued to explain, "Secondly, although we have promised technical support for Bandai's game development capabilities, it will not be achieved overnight to truly build a core third-party force that can stably output high-quality works for the new console. Their independent research and development capabilities will still need time to accumulate and improve. We cannot be too hasty."
"Third, it is also a very important point." Takuya's tone was a little more serious. "If the robot fighting game we cooperated with Bandai undergoes drastic downgrades in graphics, sound effects and even operation feel in order to adapt to FC, which is far inferior to arcade machines, do you think players will buy it?"
He shook his head slightly. "That would not only greatly reduce the gaming experience, it would be a step backwards. What's worse is that it would easily form a strong negative contrast with the high-quality arcade version that may be launched in the future, or our new console version. I'm afraid this will only have limited help for FC's sales, but may dilute or even damage the reputation and fan sentiment that those classic robot IPs have finally accumulated. The gain outweighs the loss."
Takuya's eyes were profound, "Our new console is the most suitable porting platform for that game. At that time, it will depend on whether President Yamashina and the others are willing to board our ship." This sentence, with a bit of joking confidence, made Suzuki's previous confusion disappear.
The confusion on Masao Suzuki's face gradually dissipated, replaced by surprise and heartfelt admiration. Every move Takuya made was carefully considered and linked together.
Just when Masao Suzuki thought that this topic was about to end and the atmosphere in the car would become more relaxed, Takuya suddenly changed the topic, and his eyes became sharp, with a bit of imperceptible solemnity.