Seeing the worried faces of his family, Tsubasa put down his chopsticks and said earnestly, "Don't worry too much, everyone. Let me analyze the business situation in Konoha for you. I've been learning a lot from the Lord Hokage every night. Our Konoha's previous business advantage was stability. Everyone was used to buying things from a few fixed shops, so their reputation was guaranteed. Moreover, established families like ours have accumulated connections and unique skills over many years, which newly emerging business forces cannot match in the short term."
He paused, then continued, "But these new business forces also have their advantages. They dare to innovate, launching many novel products and services, and their store decorations have become much more luxurious, attracting many customers who seek novelty. Moreover, in terms of price, in order to seize market share, they often offer very low prices, which has a significant impact on our traditional businesses."
Tsubasa's father, Senju Tenpuku, put down his wine glass and asked, "So, what do you think we should do next? We can't just stand by and watch someone else take our business away."
After a moment's thought, Tsubasa said, "First of all, we can't just blindly follow the trend of lowering prices. While price reductions may attract customers in the short term, in the long run, it will damage our profits and our established brand image. We need to leverage our strengths, such as improving service quality and providing exclusive discounts and services for our loyal customers to increase their loyalty."
"Secondly, we also need to learn to innovate. We can pay attention to market demands and develop new products or services. For example, ninjas are now carrying out missions more and more frequently, so we can develop some practical equipment or supplies for them."
"Furthermore, we can strengthen cooperation with other family businesses. By uniting, we can jointly address the competition from new business forces. Sharing resources and supporting each other is the only way to gain a foothold in this business war."
At this point, Tsubasa added, " The Lord Hokage is currently focusing his main efforts on maintaining order in Konoha and the military affairs of the Land of Fire. He's also working hard to increase the number of commissioned missions, aiming to strengthen the bonds between different clans and ninjas. While he pays relatively less attention to business, as long as it doesn't affect the stability of Konoha, the Lord Hokage still encourages free competition and development. Therefore, we must rely on our own wisdom and innovation to find a path to survival and development in this complex business environment."
Senju Yasuhei watched his grandson, Tsubasa, speak eloquently, filled with amazement. This child was hardly seven years old! His every move exuded the composure and maturity of a seasoned family patriarch. He couldn't help but sigh inwardly, "The Lord Hokage's teachings are truly extraordinary."
"Tell us your plan quickly," Senju Yasuhei urged with a smile, his eyes full of anticipation. The others also focused their attention on Tsubasa, their eyes filled with curiosity and expectation.
Tsubasa cleared his throat, no longer keeping everyone in suspense. "I can handle the first plan. Renovate the business premises. I'll use our weapons shop as a demonstration later to show everyone the effect. We'll use brand-new, high-end renovations to immediately differentiate ourselves from our competitors."
Tsubasa continued, "In terms of interior design, we've opted for a simple yet sophisticated style. All the display shelves are crafted from sturdy, beautifully grained wood, with designated areas for each weapon based on its length and size, ensuring customers can clearly see all types of weapons as soon as they enter. The walls will be adorned with exquisite ninja murals, showcasing the unique characteristics of our ninja clan and adding an artistic atmosphere. The floor will be paved with smooth stone slabs, which are not only durable but also easy to clean." As the crowd listened, some frowned slightly, trying to visualize the scene Tsubasa described; others nodded gently, seemingly already anticipating the revitalized shop.
"The second plan is to improve our service quality, train our staff, and make customers feel like royalty when they come to our store." Tsubasa paused, organizing his thoughts.
"First, we need to train our employees in etiquette. When they see a customer, they must greet them with a smile and proactively inquire about their needs. When customers are selecting weapons, employees must patiently explain the features and applicable scenarios of each weapon, without showing the slightest impatience. Regardless of whether the customer ultimately makes a purchase, they must be given a gift." Hearing this, an elderly mother looked worried. "Can our employees meet these requirements?" Senju Yasuhei coughed lightly. "Teach them slowly; they'll learn eventually."
"In addition, we will also provide some thoughtful value-added services. For example, we will provide free weapon maintenance for customers, hold regular weapon usage skills lectures, and invite ninja masters from the village to share their experience. In this way, customers can not only buy the weapons they like, but also learn practical knowledge, which will naturally make them feel good about and rely on our shop." The expressions of the crowd gradually changed from initial surprise to thoughtful consideration, as if they were thinking about the feasibility of these plans.
"The third plan is to guarantee product quality, provide only premium services, build on the reputation of our established brand, and then widely promote it to increase brand awareness. Once we have a brand effect, people will be willing to pay a higher price for the same products," Tsubasa said confidently.
"Regarding product quality, we must strictly control every production link. From the procurement of raw materials to the forging and polishing of weapons, there must be dedicated personnel to supervise each step. Only weapons that have passed rigorous inspection can be sold in stores. At the same time, we must create our own brand logo and print it on every weapon so that customers can recognize our products at a glance." A hint of appreciation flashed in Senju Yasuhei's eyes, and he nodded slightly.
"In terms of promotion, we can post posters in high-traffic areas of the village to showcase our premium weapons and excellent service. We can also take advantage of ninja missions to promote our shop to ninjas from other villages. Once the shop has gained some recognition, we can hold a weapons exhibition and invite representatives from various ninja clans and villages to participate, further enhancing brand awareness."
Everyone was touched, but didn't yet have a tangible understanding of it. Senju Yasuhei made the decision. " Little Tsubasa, we understand what you're saying, but we don't know how to implement it. The only thing we know how to do is ensure quality control. But Grandpa is a decisive man. I'm appointing you as the overall commander, in charge of the renovation and upgrading of all the family businesses. Everyone will follow your orders. What do you think?"
The mothers nodded in agreement, their faces filled with trust and expectation for Tsubasa. Tenpuku, however, slapped his forehead, speechless. " Tsubasa so young, do you really trust him that much? Although what he says makes perfect sense, aren't you afraid of problems arising?"
Upon hearing this, Senju Yasuhei raised his hand and patted his son Tenpuku on the head. "You don't understand anything, just follow orders and stop nagging. Besides, what could possibly go wrong? Grandpa's here to oversee things, isn't he? If something goes wrong, we can stop it then, it won't matter."
Tenpuku pursed his lips helplessly and remained silent, but he was still grumbling to himself.
After listening to Tsubasa's words, Tenmei's eyes gleamed, and he said, "Brother, you're right! We should be bold in our innovation. I also want to do my part for the family!"
The family finished dinner in a warm yet resolute atmosphere, and then began packing up everything in the weapon shop. With the sealing scrolls and the fact that they were all ninjas, the packing was done quickly.
Tsubasa first used the Transformation Technique to transform into the appearance of Hashirama Senju. He knew he had to keep a low profile and avoid attracting the attention of the major clans of Konoha. After making preparations, he took a deep breath, a resolute glint in his eyes, and began to use Ninjutsu to level the sizable wooden courtyard, thus beginning the construction of the new shop.