"Okay, this is the first set of jewelry I designed." Mason bowed slightly again. After explaining all the concepts just now, he also showed the jewelry.
It also focused on showing off the magical benefits attached to the jewelry, as well as its own minimalist design style.
After Mason finished speaking, the reporters in the audience quickly stepped forward, took out their recording crystal balls and took random pictures of the jewelry on display. The press conference today was really worth it, and I will definitely be able to write a lot of reports when I go back.
The jewelry designers and connoisseurs in the audience came up to surround Mason and discussed with him about his concept and the design details of the jewelry.
Claire, who was standing in a hidden corner, nodded with satisfaction after watching the entire process. Things were developing in the direction he wanted.
"Pay attention to the work behind." Claire and Calen gave instructions and left the scene.
Calen stayed at the scene for a while and then left the scene. The press conference was concluded perfectly, but the next thing is the most important. Only by grasping the latter things can we make everything successful.
After the reporters returned, they published what they had recorded in their own newspapers, which once again aroused heated discussions within the department. The editors of the newspapers did not even get off work that day and kept writing relevant news.
As for the news dissemination, Calen has already taken care of it. Every newspaper and periodical has given them a lot of money to choose the good ones to write, and they are not allowed to go against themselves. Those newspapers and magazines were also very happy after getting the money, which was one of their sources of income.
For those jewelry designers and connoisseurs who attended the press conference, Calen also gave them a lot of money to write more objectively, but they also tended to Mason's design.
The column reports of several major media were handwritten by Claire. The main highlights were pragmatism and minimalism, and some implicit hints were added in other reports: pragmatism will be a new direction in jewelry design; the previous exaggerated style and luxury style are not high-end beauty; Mason's design will start and lead a new era.
To put it simply, it negates the previous design ideas and puts pragmatism in front of people. With the help of professionals' words, this will be the next new direction.
The article that Claire wrote to Mason was not something that came to mind at once, but Claire had already observed before that the current jewelry design has reached a peak in terms of exaggeration and luxury, and has fallen into a new bottleneck period. It is said that things must be reversed when they are extreme. In this situation where there is no new breakthrough for a long time, any new direction will become the path for those jewelry designers to try.
Before Mason was denied by Ona, it was because Ona was one of the biggest beneficiaries of conservatism. He did not want changes, and he wanted to make breakthroughs in the original direction; moreover, it was the original Mason industry. He has no status within himself, and what he says will not be recognized by others no matter how reasonable it is. However, Mason has now been packaged as a successful master, and the direction he proposed will be recognized by other peers and will try it.
Back to the customers, Calen has also told Claire before that jewelry should have a "useless" function so that they can show their uniqueness and nobility. So how can these customers change these concepts so that they can sell their jewelry to Claire.
Claire's method is to set off a trend of thought, pragmatism.
The biggest difference between humans and animals is that they have their own thinking, and humans are creatures that can be controlled by thinking.
Broadly speaking, the Renaissance in the 16th century was the sweep of the humanistic trend of thought, which emphasized care for human personality, emphasized the maintenance of human dignity, and advocated freedom, equality and self-worth. This was the confrontation between people and religion in the Western world at that time. They succeeded, and people at that time were liberated from the shackles of theology, opposed to hierarchical concepts, pursued freedom, equality and realized happiness in life.
When communism emerged in the 19th century, this ideological trend also swept the world. It was under this ideological trend that the world's largest socialist country was established.
The corruption in Sakura Country during World War II, and the white leftism, vegetarianism, political correctness, etc. in the Western world today are all caused by the influence of ideological trends.
Looking at the specific aspects around us, in Claire's previous life in China, with the rapid spread of the Internet, there were many people who were affected and controlled.
For example, patriotism, which was taken for granted at the beginning, turned into hatred of the country in the era of public knowledge. At that time, people on the Internet were proud of immigrants and had the goal of immigrating to developed countries such as the United States. The ethos of the entire society was like this. It was an era dominated by hatred of the country. In that era, you could not even say a good word about your own country, and everything in your country was not as good as outside.
Later, this trend of thought evolved into another trend of thought. Our country is not without merit. It still has good aspects. Although there is a gap between it and other developed countries, we must work hard to catch up. Most of the public opinions on the Internet were like this. What was most often reported in the news at that time was that the country had reached the world's advanced level in some aspect, and everything was so promising for the future.
In recent years, the trend of thought has gone to the other extreme. No matter what, our own country is the best, but foreign countries are not good enough. How foreigners envy people living in China. And under this trend of thought, any criticism can no longer be heard. When I see Chinese people living abroad, I will sneer at them. After the country has made breakthrough progress in certain aspects, it will pull out several developed countries to ridicule them.
It's not that patriotism is bad, nor that self-confidence is bad, but that the "degree" has been slightly exceeded and turned into blind over-confidence; things must be reversed at the extremes. This trend of thought will also reverse after it reaches its peak. In the future, there will definitely be a mainstream trend of thought that will continue to lead everyone's thinking and thinking.
In this round of changes in ideological trends, people have always been among them, allowing their thoughts to be guided without knowing it.
Just like a mob, or a blindfolded donkey, they just go in that direction, without any thought of their own, and just follow the general trend of public opinion. When being manipulated by some thoughtful people, it's like a dog. When someone tells you which one is the bad guy, they swarm up and bite that person to death. But when they later find out that the truth is different from what they know, they hang up and feel that it has nothing to do with them at all, and that they are innocent and being used.
Therefore, people are thinking animals and are not controlled by their own instincts. However, if they are not controlled by their instincts, they will be controlled by their thoughts and do even more crazy and irrational things.
Going back to the original topic, the pragmatism proposed by Claire in Mary Port only needs to ensure that this doctrine can spread among the people and gain a certain degree of recognition. Under the influence of this trend of thought, the previous jewelry that had no practical use and was exaggerated will suffer a fatal blow.
People no longer think that buying that kind of jewelry is a symbol of status, but their thinking will change, and they will start to think: You spend money to buy such expensive jewelry, but it is of no use at all, and you are just a fool.
This is a kind of thought that changes people's concepts.
Of course, this kind of thinking will undergo new changes in the future, and it may no longer focus on practicality, but return to the decoration of people themselves. But what does that matter? Mina Jewelry Shop can just use this pragmatic trend of thought to advance to the largest jewelers and increase the popularity of Griffin Territory's jewelry exports.
At that time, Claire will follow the trend and follow the new trend of thought to change the style of jewelry in his territory. Isn't the reason why he came up with this pragmatic trend of thought just to enable his goods to be exported? As for leading the new direction of the jewelry industry, let them do it themselves.
There are only two chapters today. There will be no chapters later. I will remind you in the third update.