Cheng Che looked at the reward with anticipation.
[Congratulations, host, you have acquired the active talent " Fade into the Bustle ".]
[ Fade into the Bustle: For 30 minutes after activation, your presence is forcibly minimized. Others' gazes instinctively sweep over you, and their brains automatically categorize you as "unimportant." You can walk through crowds without being recognized, and no one will turn their head as you stroll through campus. Cooldown: 12 hours. Other charm talents are temporarily disabled during activation.]
Cheng Che stared at this line of text three times.
Then he almost jumped up from his chair.
Minimize perceived pressure.
He walked through the crowd unrecognized. No one turned to look at him as he strolled through the campus.
He has gotten used to being watched by everyone these past few months.
But honestly, if he could make others ignore him, allow him to walk on the street without a mask, without being stared at, photographed without permission, or surrounded by people...
He was very willing; he had longed for this for a long time.
He took a deep breath, suppressing his excitement, and looked at the second reward.
[Congratulations, host, on obtaining the title " Barrier Breaker "!]
[ Barrier Breaker: Your work naturally transcends social circles, reaching and attracting non-core audiences.]
Cheng Che was taken aback.
The Barrier Breaker.
This title means that his work will no longer be confined to a particular circle.
People in the tennis world will see his ads, people in the music world will listen to his songs, and people in the running world will follow his marathons.
And these people from different circles will gradually become his fans through his work.
Cross-sector reach, extending to non-core audiences.
This means his fan base will grow much faster than before, and it also means that the difficulty of completing charm tasks will be greatly reduced in the future.
He carefully put away the two rewards and let out a long sigh of relief.
Cool.
Then he looked at the new task.
[ Charisma Trial - Stage 3: Bearing of a Top Star. Mission Objective: Gain 100,000 core followers. Current Progress: 62,000/100,000.]
100,000 core fans.
We're still short 38,000.
Cheng Che looked at the number and a smile crept onto his face.
It's not difficult.
At this pace, it won't be long before it's finished.
Meanwhile, in another city, at Wilson's Xia Country headquarters, seven or eight people sat in a conference room, all staring at the large screen on the wall.
The screen displays a real-time data panel. Sales data from online stores, offline stores, and major e-commerce platforms are displayed on the same graph.
A young man in a shirt sat in front of a computer, responsible for refreshing the data.
He called out the numbers every few minutes.
Online store sales have exceeded 5,000 units.
" Tmall flagship store is running low on inventory; operations are contacting the warehouse to request additional stock."
" JD.com's self-operated store is already showing the Blade V10 top-of-the-line model as a pre-order item."
Brand Manager Wang sat at the head of the long table, holding a coffee, appearing calm on the surface.
But his hand kept tapping lightly on the table, the rhythm getting faster and faster.
Another person walked in from outside, holding a stack of printed data:
"Mr. Wang, feedback from offline stores: Our flagship stores in major cities like Capital City, Magic City, and Ram City saw six times the usual foot traffic today. Many customers came in asking where the racket Cheng Che endorses is."
Manager Wang took the data, glanced at it, and then put it down.
"Keep an eye on it."
His phone rang. He glanced at the caller ID, immediately stood up, and walked to the hallway outside the conference room.
" President Zhang."
A middle-aged man's voice came from the other end of the phone, his tone carrying an undisguised chuckle:
" Wang Ming, you did a good job this time."
Manager Wang stood in the corridor, holding his phone, a slight smile playing on his lips.
" President Zhang, it's good luck. Cheng Che is a child with a good foundation."
"Luck is also a part of ability," said President Zhang. "I remember you insisted on signing him against everyone's advice. Now the data speaks for itself; your initial judgment was correct."
Manager Wang paused for a moment in silence.
"Thank you, President Zhang."
"You will continue to follow up. You are fully responsible for subsequent contract renewals and deeper cooperation."
"Clear."
After hanging up the phone, Manager Wang stood in the corridor, looking at the city skyline outside the window, and let out a long sigh.
When he returned to the conference room, his expression had returned to its usual composure. However, his steps were a little lighter than when he left.
When he returned, everyone in the conference room looked up.
"What did President Zhang say?" someone asked.
"Well done," Manager Wang said, sitting back in his chair. "Keep up the good work, everyone."
Then a young assistant leaned over and whispered:
"Mr. Wang, you truly have an eye for talent this time. During our internal evaluation, many people felt that signing an 18-year-old newcomer was too risky, but you insisted on signing him."
Manager Wang glanced at him, but didn't reply. He simply picked up his coffee and took a sip.
But he himself didn't even notice the curve of his lips.
Meanwhile, in the outer office area, several employees were gathered around a computer.
The screen displays a Douyin video.
A girl is sitting on the floor of her home, with a brand new Blade V10 in front of her, unpacking it in front of the camera.
The video is titled " The Chasing the Wind Girl's First Tennis Racket ".
In the comments section, someone asked, "Did you also buy it because of Cheng Che?"
Reply: "Yeah, after watching his ad and hearing that song, I suddenly felt like moving around."
In another video, a middle-aged man wearing sportswear stands on a tennis court, holding a Blade V10, and says to the camera:
"I'm almost forty, and after seeing Cheng Che's advertisement, I decided to pick up a hobby I had twenty years ago. This racket is a tribute to my youth."
In the comments section, someone replied, "Uncle, your racket is more expensive than mine."
The middle-aged man smiled and replied, "Worth it."
The employees in the office area watched these videos, looked at each other, and had an indescribable sense of satisfaction on their faces.
"This is a huge profit," one girl said.
"It's more than just a huge profit." The boy next to me leaned back in his chair. " Cheng Che's popularity is more than all our previous spokespeople combined. And he's not just popular; he actually has real talent. I listened to that song; it's ridiculously good."
"How much do you think we should increase the budget when we renew the contract next quarter?"
"It's worth it no matter how much more you add."