The Internet Boycotts Michelin Restaurants

His comment section was flooded with countless replies, almost all of them insults.

He had assumed that the people cursing him were all from Nine Domains Nation.

He kept blocking and deleting, blocking and deleting.

But he couldn't delete them as fast as the replies came in.

In just one minute,

his latest post had received thousands of replies and thousands of reposts.

In that short minute, his remarks had effectively spread through media outlets all over the world.

If it had been a good thing, he would have been beside himself with joy.

But judging from the replies,

they were enough to leave him trembling with fear, cold all over and unable to figure out where things had gone wrong.

Mi Nuo let out a furious roar.

"All of you, get lost!"

"You're citizens of Sea Eagle Country. Fine, don't help me, but you're kicking me while I'm down and cursing me too!"

"All of you, go die!"

He utterly despised the people kicking him while he was down, hating them even more than he hated people from other countries. He wanted nothing more than to watch every last one of them die in the most gruesome way possible.

No, something must have gone wrong somewhere.

I have to find out.

It's Ye Jin. It has to be him!

He closed the page in front of him and went back to the livestream.

When he saw the livestream, he nearly went mad.

The sight before him left him utterly lost, as though his wits had been snatched away in an instant.

"No, that's impossible," he muttered, laughing and crying as if he had lost his mind.

On the screen, Ye Jin opened the window.

Outside were countless birds.

They chirped and chattered nonstop,

flapping and hopping about, unable to contain themselves.

It was as if something inside the window was irresistibly enticing to them. If not for the wire mesh covering it, they probably would have rushed in long ago.

The sight nearly drove Mi Nuo mad.

How is that possible?

Birds had never had a particularly keen sense of smell, so how could they all have been drawn there?

On top of that, more than a dozen stray dogs were hurrying over along the ground.

Dogs had the keenest noses. They had caught the aroma from far away, and their eyes lit up at once.

The billions of viewers around the world were dumbfounded by the sight.

What on earth is going on?

The host, Brian, explained, "For realism, we released a certain number of animals into each city. As for the existing bird population, we didn't disturb it."

"But judging by what's happening now, it looks as though all the animals have been drawn over there. I'd like to taste Ye Jin's dishes myself and find out just how enticing their aroma is."

Brian's eyes were shining a little too.

Although he was from Sea Eagle Country, he was also a food critic who had always longed to try Eastern cuisine.

This sight made him yearn even more for the allure of Eastern cuisine.

Ye Jin was stunned too when he opened the window and saw what was happening.

He scratched his head.

It seemed he had done something rather big without meaning to.

He smiled faintly. "These dishes are my lunch. If you eat them, what am I supposed to eat? But since you're here, have a meal with me. Let's call it fate."

There were still many bags of rice left in the restaurant.

He picked up a bowl, scooped up a large bowlful and opened the wire mesh over the window.

Then he flung the rice straight out.

Countless birds swooped down at once and began pecking at the rice.

He put some leftovers from a little while ago and a few remaining bones in a large bucket and set it outside.

The homeless dogs hesitated at first.

As soon as he walked away, they swarmed over.

They shared the bones among themselves.

Ye Jin returned to the kitchen and shook his head at the stray dogs outside the window.

Everyone had left. Although the homeless dogs wouldn't starve to death, they wouldn't have a very good time of it either.

They were living creatures, after all.

If he could lend a hand, he would.

He carried his meal into the dining hall and began to savor it.

After integrating those recipes,

his cooking had truly become quite good.

If he had possessed these skills before, he could probably have made it onto a state banquet team.

He sat there savoring his meal.

What he didn't know was that billions of people beyond the screen were watching him eat,

swallowing over and over.

Even those who didn't eat spicy food, watching him enjoy his meal so much,

were practically drooling.

They immediately started placing orders for Yi Nation cuisine.

The viewers had no intention of letting Mi Nuo off so easily.

After being reposted thousands of times, his post had spread to every corner of the world.

Anti-Michelin three-star restaurant sentiment was brewing online.

A post questioning them, made by Li Hong, a renowned Nine Domains Nation food connoisseur and state banquet head chef, shot straight onto the trending searches. Buoyed by the traffic, it was reposted hundreds of thousands of times in short order and instantly topped the domestic trending chart.

The viewers in Nine Domains Nation had witnessed the foreign Michelin restaurant chefs insult and provoke Ye Jin and Eastern culinary arts.

So as soon as Li Hong posted his challenge, it instantly ignited the Nine Domains Nation viewers' shared outrage.

People both at home and abroad began boycotting them.

"After insulting our Nine Domains Nation's culinary arts like that, they still want to make money from our consumers? They're dreaming!"

"Hmph, those Western Michelin restaurants aren't necessarily any more upscale than other restaurants."

"I'm abroad right now, and I had a reservation at a Michelin restaurant for lunch today. I'm going to cancel it."

"There seem to be Michelin-certified restaurants at home too. Boycott them all!"

"Let's leave the domestic ones out of it. It's not easy for them to make a little money either."

Nine Domains Nation consumers were world-famous for their spending power.

Nine Domain tourists abroad in particular crossed Michelin-certified restaurants straight off their lists.

Food was the easiest thing to replace.

The restaurant industry had the fastest turnover, with hundreds of thousands of establishments closing every year.

So there was nothing irreplaceable about them.

People chose Michelin only because it had prestige.

But once it was knocked into the dust, naturally no one paid it any mind.

Almost the entire world was beginning to boycott Michelin-certified restaurants without even thinking about it.

The first to bear the brunt was the Aegean Sea Restaurant, where Mi Nuo worked.

It came under a barrage of verbal attacks.

On major online platforms, the negative comments were almost entirely one-sided, and even incidents from years ago were dug up and condemned.

All the Michelin restaurant chefs who had spoken out earlier seemed to have vanished from the face of the earth, no longer daring to make a sound.

They deleted every last video they had posted.

They were terrified someone would notice them.

Although not every Michelin-certified restaurant had taken part in the affair, they too were caught in the crossfire.

They felt as if they'd been screwed by a dog.

You fucking people had nothing better to do, and now we all have to bear the consequences of the huge mess you made.

Fuck you all!

They immediately issued solemn statements online, firmly opposing Mi Nuo's conduct, which had tarnished the reputation of the Western culinary world and was utterly outrageous.

They recommended that he be blacklisted immediately and never allowed back into the industry.

Mi Nuo cursed them for standing by and doing nothing and kicking him while he was down, while trying to find a way to salvage the situation.

It wasn't just his job he had lost, but his reputation.

From then on, no establishment in the culinary world would ever dare take him in again.

How could he bear consequences so severe?

Unfortunately,

he had been the most vocal one online.

And the post he had made couldn't be erased.

He was made the primary target.

Even the Michelin chefs on his side pushed him out as their scapegoat.

They claimed he was the organizer and mastermind.

That set online public opinion ablaze.

Hundreds of thousands of letters denouncing him poured into the Michelin three-star restaurant where he worked.

Mi Nuo was fired immediately, and an apology was made to the public.

At the same time, the Michelin restaurant where he had worked began suing him, claiming he had caused it enormous financial and reputational losses.

No matter what they did to remedy the situation,

those Michelin-certified restaurants suffered an instant collapse in their reputations, and their doorsteps were so deserted that birds could have nested there.

After finishing lunch, Ye Jin rode his little electric scooter leisurely toward the harbor.

Thanks to Yusheng for the generous tip of two hundred book coins.