Building a Horror Playground from a Haunted House
Chapter 86

I Have a Haunted House

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A few days passed peacefully.

New scenarios are now available.

Zhang Ze's Haunted House has opened a new scene called "The Ring." To avoid copyright disputes, Zhang Ze specifically localized the name of "The Ring."

The main staff member in the scene is not called "Sadako," but is instead given her real name, Xiaolin.

A new scene will be opened at the same time in Chen Ge's Horror House.

Donghai Road Film and Television Base.

This new scene is very large in scale. Chen Ge contacted Director Luo privately and expanded the land. Now the Horror House has the foundation of the Shudder Maze.

The only problem is...

Uncle Xu discovered that Zhang Ze and Chen Ge seemed to have really fallen out.

Even their usual chat group became deathly silent, leaving Uncle Xu extremely anxious and constantly running between the two sides to earnestly persuade them.

New Century Amusement Park thrives amidst its bizarre atmosphere.

"Boss!"

"A vixen has come looking for you! Go and see what she's up to!"

Hearing Shen Yue's voice, Zhang Ze put down his work and walked to the ticket booth. He saw Bai Xiaoxiao wearing a cool performance outfit, which attracted the attention of passersby. When she saw him, her face showed a happy expression.

What is she doing here?

With her small frame, I'm really afraid she'll fall and hurt herself while playing in Zhang Ze's Haunted House.

"Heh heh, boss, I want to experience the scariest scene in your Haunted House!"

"Seriously, your Haunted House production capacity is off the charts! It's only been open for a month and you've already launched three different scenes. I'm starting to wonder if some super-rich conglomerate from another city Hanjiang City!"

Bai Xiaoxiao looked confident.

Zhang Ze didn't say anything, but asked Shen Yue to make Bai Xiaoxiao a cup of tea.

Perhaps it stems from an instinctive wariness towards beautiful women.

Shen Yue was very unhappy, but she still listened to Zhang Ze and made Bai Xiaoxiao a cup of tea.

I waited quietly for a few minutes.

Several tourists crawled out of the Haunted House exit.

These tourists, who had confidently bought tickets to enter the Haunted House just minutes before, boasting that they would quickly conquer this most terrifying Haunted House in Hanjiang City, are now unable to stand up due to their short legs and have to crawl out.

This even earned him a thumbs-up from others.

Crawling out is already pretty impressive.

At least he didn't faint from fright.

You should know that when the Haunted House first opened, it scared all four of the tourists to death!

"See? I'm extremely meticulous about the design of this Haunted House. Every detail is designed to stimulate the deepest fears in people's hearts. You've never experienced anything like this before, and I'm genuinely afraid you'll develop health problems from being scared."

Zhang Ze didn't believe Bai Xiaoxiao was serious at all.

Bai Xiaoxiao replied solemnly, "I'm very sincere. You helped me last time, and I want to help you too."

"Help me?"

"How about you scan the ticket money and I'll treat you to a horror movie?"

No, what I mean is...

Bai Xiaoxiao smiled brightly and, under Zhang Ze's questioning gaze, pulled out a contract that had been prepared in advance.

"Boss, times have changed. This is the post-Internet era. Information dissemination is no longer the user-driven model of a few years ago. Now it's all about big data and intelligent push notifications. Your Haunted House uses the most advanced virtual reality technology, so you should be the most knowledgeable about modern advertising methods!"

"How stupid of you! Let me tell you."

"To build a brand effect, you have to put a lot of effort into promotion, cultural tourism, fan creations, and derivative works. For example, creating on-screen couples, generating hype, and traffic are king. Getting on the trending topics once can earn you far more money than spending half a day painstakingly creating content about Haunted House!"

Bai Xiaoxiao said it.

Zhang Ze already knew this before he time-traveled.

In the era of internet traffic, as long as you know how to create hype and have traffic, not to mention the rise of a fish over the dragon gate and the ascension of chickens and dogs, even a pile of dung can be turned into farm fertilizer bestowed by God and treated as a treasure, with a memorial tablet erected for worship.

But he didn't actually associate Haunted House with this kind of publicity stunt.

The reason is simple.

Before the time travel, due to a well-known reason, all suspense themes were entangled with Blue Silver. Haunted House themes wanted to hype themselves up and gain traffic? They'd be lucky if they didn't get sued!

"You mean?"

"Of course I'll work with you, boss! I'm a short drama actress. I've done so many hit shows before, all kinds of period dramas, dramas set in rural areas, urban tycoons, dramas about chasing after one's wife, dramas about rebirth and chasing after one's husband... I can handle all kinds of genres with ease." Bai Xiaoxiao patted her chest.

"The short dramas I filmed have accumulated over 100 million views across the entire internet!"

"Furthermore, I know a lot of resources in the industry. For example, Lin Xiaomei's studio has signed a long-term contract with us, and they will help promote your short drama if we film it."

"The Haunted House theme is very novel. Because of the buzz you've built up, there's been a lot of online discussion. If you were to make a short drama series now, wouldn't you be able to grab all the viewership?"

Goodness!

It turns out they're filming a short drama.

Zhang Ze looked Bai Xiaoxiao over suspiciously. "Will this thing pass the censorship? What if it's not allowed to air? All your efforts will be wasted."

"Don't worry, no problem. I'm in this line of work, don't I know what I'm doing?"

"I'll play the female lead, I'll find the other actors for you, you'll handle the script, and I'll have Director Sun talk to New Century Amusement Park about the funding later."

"The East Suburb Virtual Future Amusement Park approached me, but I declined. I think you're a good person, so I specifically sought you out to discuss cooperation."

Zhang Ze pondered for a moment.

The system requires that his Haunted House must surpass Chen Ge's Haunted House.

That was indeed a clever move.

Even if the Haunted House itself isn't of high quality, if the promotion is done to the extreme, it can really achieve 300% of the effect. These days, it's not like the old days when good wine needs no bush.

Moreover, in terms of the Haunted House content, he is no less impressive than Chen Ge.

"Sure, but I'm currently busy producing new scenes and have a significant funding gap. I only have a few hundred thousand yuan left, so I might not be able to close this deal. You should talk to Director Luo," Zhang Ze said. "I'll be in charge of the script."

"It's all wrapped up!" Bai Xiaoxiao gave an OK sign.

"But I still want to experience your Haunted House first. How can we film the short film if I don't? If you find it too scary, just tell the staff to let it pass."

"But there's no need, because I'm very brave!"

Bai Xiaoxiao has already said so.

Zhang Ze greeted Old Zhou and the others at the Crow's Nest through the Crow.

Then Bai Xiaoxiao was led into the Haunted House.

More than ten minutes later.

Zhang Ze looked towards the exit of the Haunted House.

Bai Xiaoxiao was foaming at the mouth and was carried out.

"Well."

"It's definitely not good to be too scary."

"However, her suggestion is indeed good. Short dramas, online novels, comics, and derivative works—combining these elements is also an important way to build an IP."

Zhang Ze felt he should use his brain and open his mind.

Uncle Xu walked towards us.

"Xiao Zhang, a film crew has been in talks with us, do you know...?"

"I understand, and I think it's fine."

"Okay, New Century Amusement Park will give it our full support," Uncle Xu said. "Director Luo had already given up, but because of you and Little Chen, the vitality you've shown has shown him new business opportunities. We've decided to give it one last shot and let our park have a second spring."

"The Virtual Future Amusement Park is coming on strong, but we're not afraid of it!"

Zhang Ze nodded, but seeing that Uncle Xu was hesitant to speak, he voiced his concerns for him, "Uncle Xu, are you worried about what the script should be called?"

"Haunted House are, after all, a sensitive topic."

Uncle Xu nodded slightly; this was his concern, which was why he specifically asked Zhang Ze for his opinion.

"I've already thought of a name for the script."

"Let's call it..."

I Have a Haunted House.

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