My Days Making Games and Entertainment at Hogwarts
Chapter 55

After-sales promotion

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You can use the raffle ticket that comes with the purchase of the Magic Mobile Phone to participate in the raffle at the event venue in Sains.

This was a Ministry of Magic official named Unlucky, who had come to see the spectacle after seeing the news in " The Quibbler," but Quirrell's explanation impressed him, and he decided to buy a Magic Mobile Phone to try it out.

Unlucky's face was flushed, and his clothes were disheveled. In the crowd, he had lost his hat, broken his glasses, dirtied his shoes, and injured his wrist.

As his name suggests, he was always very unlucky.

Unfortunately, there were too many people, so he couldn't use the Summoning Charm to retrieve his hat. He could only Reparo.

But to his surprise, he was selected in the first batch to successfully purchase the Magic Mobile Phone. Even though he said he only wanted one Magic Mobile Phone, the kind shop assistant gave him warranty service. He really had a stroke of good luck today.

Unlucky arrived at Sains's event area.

The area was already full of people, all looking at the red box on the table in front of Sains with great curiosity.

What could be inside?

"Aren't the prizes all displayed at the back? That little box with the question mark must be a blind box, right? There are also character cards from Street Wizard Fighter and Wizard Legend."

"That card is really pretty, much prettier than the characters in Chocolate Frog. I wonder if it can be sold separately."

"Congratulations, sir, you've won a third-prize random card," Quirrell said, randomly picking one from the pile of cards behind him. "It's Ella Thornwood, sir. You're very lucky. This is an orange card. You can use the redemption code on the back of the card to redeem the corresponding character in the Wizard Legend game."

The person in front of him clearly hadn't played The Wizard Legend, but the exquisite and dynamic illustration of Ella still captivated him.

"She's so beautiful... I mean, the artist who painted her must be incredibly skilled. Look at every single strand of her hair, every stroke is just right."

Perhaps because there was no precedent in the Wizarding World for offering extra services after purchasing goods, these people who came to participate in the lottery all came with smiles and left with smiles. They didn't care what they won; they were only happy with the extra things they received.

Unlucky observed three or four people before stepping forward to hand over his raffle ticket after no one else appeared.

"Sir, I saw you wearing a hat in the crowd earlier. Did you lose it at the store?" Sains asked with concern after taking the raffle ticket.

Unlucky hadn't expected Sains to ask that question first. He paused for a moment, then politely replied, "Yes, there are so many people today. I'm very happy to see your shop so successful."

"Perhaps you can come back and take a look after the sale," Sains thought, recalling what Boss Lorne had said about "humanized service," and quickly added, "We'll help you find anything lost in the store; it's our duty."

It's all just official jargon. It's just a hat, not some expensive item. If all else fails, you can pay in Galleon.

Of course, if a wizard lies and claims that something valuable has been lost from his shop, he will have to make the wizard produce evidence that the item was indeed lost from his shop.

Unlucky repeatedly expressed his gratitude and praised, "If only all shops in the Wizarding World took the Magic Mobile Phone Official Flagship Store as a benchmark and were willing to take responsibility, that would be wonderful."

A soft clapping rippled through the crowd, which Sains responded to with a smile.

Following Sains's instructions, Unlucky reached into the red box and pulled out a small golden ball.

The air seemed to freeze for a moment.

"It's gold!" someone in the audience exclaimed.

Sains was also shocked. He glanced at the rules clearly marked on the redemption board behind him—gold corresponds to the first prize—and turned to shake Unlucky's hand to congratulate him. "Sir, you are so lucky! You have won the first prize in this lucky draw event prepared by the Magic Mobile Phone Official Flagship Store to thank its customers!"

No wonder Sains pronounces his name so long; it was at Lorne's request.

When the audience is excited or focused, be sure to read out the full name of the store and event to increase psychological cues and spread the word.

"First prize: Magic Mobile Phone Gift Pack, which includes a complete set of gold character cards, an official co-branded Magic Mobile Phone Case and Magic Mobile Phone Shell, three free maintenance services, and a Magic Mobile Phone Arcade Internet access card containing 100 Galleon."

A string of rewards was shouted out, Unlucky's hands trembled with excitement. He could feel his heart beating faster and faster. Could it be that his life had turned around the moment he touched the Magic Mobile Phone today?

Draco stood in front of the Borgin and Burkes, gazing at the bustling scene at the Magic Mobile Phone store.

"Father, how much longer do you have?"

Lucius was negotiating prices with Borgin when he pulled his mouth out halfway and said, " Draco, don't touch anything in the shop... Draco? What are you doing standing at the door?"

Borgin aptly commented, "A new shop opened at the entrance of the alley, making the whole Knockturn Alley a mess."

Lucius straightened his clothes. "Indeed, who knows if there are a few Mudblood mixed in with those people? The thought of breathing the same air as them makes me want to close that shop."

"No need for that, Mr. Malfoy," Borgin said, eager for someone to help target the shop. "As far as I know, the real owner of that shop, his parents, are not any wizards I know."

"Not only that, there are only so many Galleon in the Wizarding World, and you've seen how booming his business is. I'm worried he'll affect the Pure-blood ' business."

Lucius scoffed, " Pure-blood families is not something a single store can compare to. Your provocation is utterly pathetic and laughable, Mr. Borgin."

What does that store sell?

"I heard it's called -- Magic Mobile Phone?"

Lucius's eyes widened suddenly. The culprit that Draco had been obsessed with, refusing to eat or drink, and even disobeying his orders to sneak out on vacation, was actually located here?

"Hopefully he can withstand the Ministry of Magic's scrutiny." Lucius left with a harsh remark before taking Draco and departing from Borgin and Burkes.

Draco's eyes were still fixed on the bustling Magic Mobile Phone Shop, with Quirrell's enthusiastic voice ringing out in the air.

"Watch where you're going, Draco," Lucius warned. "Lingering in Knockturn Alley isn't good news for you."

"Yes, Father." Draco reluctantly followed Lucius's footsteps.

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