America: The Godfather of Game Development
Chapter 621

Games.com

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It's just a small game after all.

Development did not take too long.

Especially after their experience with the "Papa's Pizzeria" project, these already highly skilled developers quickly became familiar with the new technology stack.

By the end of October, the entire project had been successfully launched in less than a month.

Perhaps this is where browser games have an advantage.

As long as the art direction is up to par, the development speed of the entire project is incredibly fast.

After completing the project's strategy and planning, Lin Lixin effectively withdrew from the project, leaving the rest to David and his team.

He used this time to do something equally important.

Accessing the original domain will be automatically redirected to a domain named [domain name], where it will exist as a subpage.

At the same time, an Activision Games logo has been added to the upper left corner of the game window.

As the only game publisher currently under Gamenova, Activision's logo is extremely familiar to gamers.

But right next to the logo, there was a navigation bar that had never been there before.

[Home][Casual][Strategy][Management]...

This is practically enticing people to order it!

For netizens in the 1990s, everything in the online world was interesting.

Even if it's GG.

Just look at the recent statistics from the Perception GG API backend.

In some extreme cases, GG's click rate can reach a staggering 43%+!

This isn't one of those annoying, wiggling patches, nor is it a pop-up, and it's definitely not something like a shake-to-win feature.

It really was just a small banner sitting quietly at the bottom.

But for these netizens who had never seen a "webpage GG" before, even if it was GG, it was still quite interesting.

Especially that GG phone from the collaboration between telecommunications giant Motorola and Gamenova. [Have you tried clicking here? I know you will.]

A single, simple line of text directly garnered nearly half of the clicks.

Interactive websites are inherently interesting.

Even though novascript has been released for a long time, it is still being updated and improved.

However, for most internet users, static web pages implemented with pure HTML are still the preferred choice.

At most, it will just involve some redirection.

If GG is like this, then the top navigation bar is even more of a problem for them.

"What the hell? This is practically begging people to order it!"

Luo Nan muttered something under his breath, leaned back slightly, and peeked out towards the living room.

The snoring there was deafening.

Dads raise kids differently than moms. Luo Nan's father was a typical example of a hands-off parent.

Before Gamenova became successful, how to take good care of his child when his mother was not at home was always a problem for him.

Things are different now.

Home computers and game consoles can both become perfect tools for taking care of children.

And I was completely freed up; all I had to do was lie on the sofa and watch TV, and Papa John's's delivery when I got hungry.

Right now, it's after lunch.

This guy ate one and a half cheese pizzas by himself, and now he's taking a nap.

As for Luo Nan himself?

This is a rare moment in his day when he can "quietly" play games for a while.

"I hope I didn't accidentally break the computer?"

Luo Nan hesitated for a second.

This computer isn't exactly high-end, but it's still our family's productivity tool. We rely on it for things like sending emails and writing documents.

If I accidentally break it while playing a game... ugh...

But since we're already here, shouldn't we tell him not to order?

That's impossible.

If problems really arise, we'll deal with them then; let our future selves worry about it.

"Click"

Like other websites, the page started loading slowly.

Luo Nan was already used to waiting.

In the internet age, the greatest test of human patience is...

Impatient people often miss out on interesting content and only see the lowest quality static text web pages.

But this time the loading speed was surprisingly not slow.

In less than a minute, the entire interface appeared before his eyes. [d][e][q][i][x][s][.][o][r][g]

The navigation bar is no different from the one in "Papa's Pizzeria".

However, the main content of the page below has completely changed.

[Played by me]: [Papa's Pizzeria]

[Today's Recommendation]:

[Papa's Pizzeria][Bloons Tower Defense][screeps]

[coming soon]:

[Papa's Milkshake Shop]

"This is... a collection of games!"

Luo Nan couldn't help but gasp in surprise.

He looked at the small note he had stuck next to his computer. It was covered with a dense list of his favorite websites.

From today onwards, it seems I will no longer need to write them down.

You can play all the games listed on this website simply by visiting it.

Even... releasing your own game!

Luo Nan scrolled to the bottom of the page.

At a glance, the [Game Release] option was prominently displayed, right after [About Us] and [Contact Us].

Simply fill in the required information and send the game copy to Activision via email in the specified format.

After being reviewed by Activision's distribution department, if the requirements are met, the content can be included on the site.

Activision will handle its own publicity and promotion.

This includes the allocation of featured placements on website pages and the distribution of intelligent exposure.

And of course, most importantly, is the page benefit of Perception GG API!

These earnings will be deducted proportionally and taxed before being directly deposited into the creator's account as revenue. If the ease of use of the GG Platform previously helped many website owners gain the ability to monetize their content...

This new initiative is entirely geared towards game developers.

In the past, independent game developers had almost no room to survive.

In the 1980s and 90s, whether it was PC games, console games, or handheld games, all required a storage medium.

It could be a floppy disk, a CD, or even a cartridge.

But regardless of the approach, there's one thing that game publishers can't avoid.

Press the plate!

This means creating a master copy and then performing batch replication.

Next comes printing instruction manuals, packaging boxes, considering packaging layout, small gifts, labels, finding manufacturers, warehouses, distributors, and retail stores...

No matter how capable an independent game developer is, it's impossible for them to handle everything on their own.

Especially the process of creating and storing the discs involves an upfront investment that is completely beyond the reach of an individual.

If you plan to produce 10,000 units, the production cost will be approximately $30,000. Add in transportation and warehousing costs, and the total investment will be much higher than during the game development process.

The scariest thing is... the developers have no idea whether it will even sell.

If 10,000 sets are printed, but only 1,000 are sold, then the rest of the money is truly wasted.

If a giant like Atari could be brought down by something like this, independent game developers are even more vulnerable.

It's quite normal to be killed outright.

Making games is inherently defying the natural order; dying on the path of cultivation is quite normal.

Publishers are also solving this problem.

Check the quality of the game and estimate its potential sales, then pre-produce a batch and distribute it through your own channels.

In exchange, the game's revenue must be shared by the publisher.

As long as the publisher has a keen eye and maintains high game quality, they will definitely not lose money as the sample size increases.

Small studios and developers can also have access to an affordable game distribution channel.

As long as the game can be made and the quality is acceptable, there will always be publishers willing to take a gamble. For Gamenova, Activision is responsible for that task.

Compared to these large companies.

Although their works are of extremely high quality and are also massive in scale.

However, production capacity has always been a serious problem.

Even at Gamenova headquarters, which boasts an explosive production capacity, you can actually count the number of titles released in a year on one hand.

The force of independent studios and independent producers is far greater than it appears on the surface.

Atari's golden age cultivated a vast pool of game developers for the gaming market.

But they all succumbed during that period of great collapse.

Today, the gaming market has been revitalized, and these once ambitious developers are naturally not going to let this opportunity slip by.

But Gamenova cannot become the next Atari.

If game quality is not regulated, a large number of subpar games could easily destroy the hard-won game market.

Confidence, once lost, is very difficult to regain. And Activision is the strongest barrier against it.

The fact that the game was selected by the Activision proves that it has at least reached the level of a high-quality game.

At least they can live comfortably for the rest of their lives.

Now, there's another possibility.

A brand new option has emerged in Activision's distribution channels.

A virgin territory yet to be cultivated by developers, a tranquil blue ocean.

but...

Luo Nan sighed.

Like his mother, he wasn't naturally good at logical thinking tasks.

From childhood until now, in middle school, he has never been good at anything involving numbers.

His own father often teased him about this.

She said she didn't inherit any of her mother's strengths, but only her weaknesses. "I also want to release my own game..."

Luo Nan took the sticky note off the side of the computer and flipped it over.

There are some simple little figures drawn on it.

Although rough and simple, every stroke is skillful, depicting the figure's posture vividly.

Despite his somewhat weak logical thinking skills, Luo Nan surprisingly possessed some artistic talent.

But making games is no easy task.

You can't make games if you can only draw simple cartoon sketches.

He scrolled the page back to the top.

My gaze fell on "Bloons Tower Defense," and I suddenly came to my senses.

"Wait a minute, a new game?!"

The game, which is less than 1 MB in size, prominently displays Activision's name as the developer.

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