Lu Chengwen

Biodata

Feature	Details
Name	Lu Chengwen (陸程文)
Alias(es)	CEO Lu; Young Master Lu; “Little Lu Zi”; Yan Zhao Sect’s Second Disciple 58 1095
Species/Race	Human; a transmigrator from the real world 1
Gender	Male
Affiliation	Great Sage Group; Yan Zhao Sect 120 1095
Occupation/Role	President of Great Sage Group; entrepreneur; ancient martial artist 120 191
Status	Active 2557
First Appearance	Chapter 1

Power Progression

Stage / Realm / Level	Chapter	Notes
Lower Four Gates — Asura Realm, Level 3	155	Uses a system Upgrade Card to raise his strength before confronting Huo Wendong and Long Aotian. 155
Middle Four Gates	191	Hun Tiangang forcibly guides him through an advancement despite Lu Chengwen’s fear of the risks. 191
Middle Four Gates, initial stage consolidated	249	His True Essence Pill is restored and his initial Middle Four Gates cultivation is consolidated after his recovery with Luo Shiyin. 249
Heavenly Four Gates	542	Breaks through alongside Qi Meishao after enduring repeated Great Ominous Tribulations. 542
Heavenly Four Gates, ultimate stage	659	Surpasses Long Aotian and Zhao Ritian in realm. 659
Battle Cloud awakening — two green flames	1708	Awakens Battle Cloud power, producing two green flames and a pillar of black energy. 1708
True Four Gates, Peak Great Perfection Ultimate State	1957	Returns from helping Chen Mengyun having reached the stated peak ultimate state. 1957
Black Death God Art awakened	2062	Stabs himself with the Kirin Dagger while cornered by Ox Head, unlocking a hidden power expressed through multiple flames. 2062
Six flames ignited	2063	Reaches six flames; Ox Head can no longer secure a decisive advantage. 2063
Seven Flames of Death manifested	2442	His ability to manifest seven flames becomes central to speculation that he may be a legendary savior. 2442

Background / History

Lu Chengwen was originally a food-delivery worker from the real world. After a traffic accident, he was drawn into a system and repeatedly transmigrated into webnovel worlds as a villain. His seventh attempt places him in God of War Roaming the Capital: A Compendium of Beauties, where he inhabits the body of Long Aotian’s designated antagonist. He accepts the system’s survival challenge because its rewards could pay for his mother’s surgery in the real world. 1

Before this iteration, he had died to six protagonists: Xiao Yan, Ye Feng, Chu Feng, Ye Chen, Long Aotian, and Zhao Ritian. Having learned from those deaths, he establishes three survival rules: never provoke the protagonist, never involve himself with the protagonist’s women, and never commit obvious villainy. 1 3

The original plot expects Lu Chengwen to pursue his fiancée, Leng Qingqiu, antagonize Long Aotian, and eventually die. Instead, he attempts to cancel the engagement and avoid the protagonist entirely. His efforts repeatedly derail the script, especially after Leng Qingqiu and other women begin hearing his inner thoughts and refuse to follow their expected roles. 1 3 13

His initial strategy of lying low gradually changes into active resistance. By Chapter 61, he has directly repelled Long Aotian once and accepts that their conflict has become an open war. 61

Appearance

Lu Chengwen’s original body is over 1.8 meters tall, broad-shouldered rather than heavily muscular, and suited to formal businesswear. His face is described as steady and masculine, with thick eyebrows, large eyes, and sharp features. 598

• Usually wears tailored suits, sunglasses, and luxury accessories when acting as a corporate leader. 136 175
• Can appear intimidating when he deliberately adopts his “CEO Lu” persona. 176
• Has temporarily taken on Long Aotian’s face through the Body Shifting Face Changing Technique. 49 51
• Has also used Disguise Pills that alter him into an appearance he considers overly delicate and effeminate. 598 843
• His eyes may glow silver, green, red, or black when his Archaic Ape God-related powers activate. 646 1056 1522

Personality

Lu Chengwen is deeply contradictory. He presents himself as a shameless, lustful, cowardly rich heir, yet this persona often functions as camouflage: he flatters stronger opponents, avoids unwinnable fights, and makes himself appear less threatening than he is. 214 309 312

His core motivation is survival. He knows he is not the novel’s intended protagonist and initially believes that confronting fate directly is suicidal. This makes him pragmatic, suspicious, and willing to retreat, deceive, or let others underestimate him. 3 221 2391

At critical moments, however, Lu Chengwen repeatedly accepts responsibility for people under his protection. He funds public projects, protects subordinates rather than abandoning them, and is willing to risk himself when others cannot escape. Xia Ying’s assessment identifies these actions as evidence of a “heroic” personality hidden beneath insecurity, greed, and self-preservation. 58 177 312

He is also highly adaptive in conversation. He can switch between groveling, intimidation, flattery, sincere concern, and absurd humor depending on what the situation requires. This makes allies feel valued and enemies unsure whether he is bluffing. 1099 1457 1657

Abilities & Skills

Business Strategy & Leadership

Lu Chengwen is a highly capable corporate strategist who turns financial crises and political pressure into opportunities.

• Commits Great Sage Group to fully funding Xue City’s Shantytown Renovation Project, including affordable medicine, education, and support for low-income residents. 58
• Reverses Great Sage Group from near-collapse into an enterprise earning hundreds of millions in monthly profit. 309
• Uses public opinion, contracts, investments, and rival factions against one another rather than relying solely on force. 697 1164
• Understands how to approach people whose values cannot be bought, as shown when he earns Chen Wenzhong’s trust by participating in village life rather than offering money. 566 567
• Delegates major corporate and development responsibilities to Leng Qingqiu, Chen Mengyun, Xu Xuejiao, and his senior staff. 423 663 846

Great Sage Subduing Tiger Fist

A system-granted martial-art set that serves as Lu Chengwen’s foundational offensive technique.

• Receives Level 1 of the technique after successfully repelling Long Aotian. 61
• Can temporarily use advanced experience cards to elevate its combat effectiveness. 155 160
• Uses its second level against the Branch Master despite lacking the necessary stable foundation to sustain it comfortably. 179
• Its high-level use heavily exhausts him when his realm is insufficient. 179

Great Sage Subduing Dragon Fist and Divine Ape Dragon Subduing Fist

Lu Chengwen develops and reveals additional fist styles as his combat instincts improve.

• Uses Great Sage Subduing Dragon Fist to overwhelm Zhu Tuozi through abrupt, relentless offense. 943
• Reveals Divine Ape Dragon Subduing Fist against Bai Mengyi, surprising opponents who believed they had already understood his style. 645
• Changes techniques mid-battle, altering his True Qi characteristics and forcing opponents to reassess him. 645
• Learns through combat, experimenting with untested movements and tactical traps while under pressure. 647

Archaic Ape God True Qi

Lu Chengwen possesses an unstable inherited power connected to the Archaic Ape God, Lu Chengfeng.

• Greatly enhances his speed, strength, perception, and resilience during extreme danger. 573 646
• Can trigger berserk states in which his aggression and destructive capability rise sharply. 1521 1892
• Is difficult for Lu Chengwen to control and has required intervention from stronger figures such as Li Dabai. 1521 1555
• Enables flame manifestations, Battle Cloud power, and increasingly abnormal combat output. 1708 2062 2063

Black Death God Art

A hidden emergency power awakened after Lu Chengwen is overwhelmed by Ox Head.

• Activated by stabbing himself with the Kirin Dagger while cornered. 2062
• Produces multiple flames, each associated with a different source of power. 2062
• Lets him contend with Ox Head after he had previously been defeated with ease. 2063
• Its relationship to the Golden Body and his other inherited powers remains unclear. 2033 2063

Deception, Impersonation & Psychological Warfare

Lu Chengwen’s most consistent advantage is his ability to destabilize stronger opponents through planning and performance.

• Impersonates Long Aotian alongside Xu Xuejiao to mislead Bronze Tuo Wang and other enemies. 84 87
• Exploits the Body Shifting Face Changing Technique to survive while wearing Long Aotian’s face. 49 51
• Uses lifelike decoys, ambushes, and Hua Xuening’s support to outmaneuver Zhuge Xiaohua. 194
• Manipulates opponents by appealing to pride, greed, filial loyalty, fear, or vanity. 1457 2083 2115
• Regularly pretends weakness or ignorance to encourage opponents to underestimate him. 615 2413

System Interface

The system supplies Lu Chengwen with rewards, missions, pills, experience cards, and upgrades.

• Its original objective is for him to survive the novel’s ending and return to the real world with rewards. 1
• Rewards have ranged from useful martial resources to deliberately absurd items, such as a sports car described as having “four wheels.” 3
• Provides Upgrade Cards, Flash Cards, martial-arts experience cards, pills, and other special items. 155 160 1973
• Lu Chengwen distrusts the system because it gives incomplete information and appears to manipulate circumstances for entertainment. 61 583

Equipment / Weapons / Items

• Gentleman’s Snow — A steel-cutting sword used in close combat and alongside his armor. 535 581
• Myriad Stars Armor — Protective armor once used by Hun Tiangang; repeatedly saves Lu Chengwen from otherwise lethal strikes. 535 945 1435
• Ruyi Divine Needle / Archaic Ape God’s iron staff — A Divine Artifact entrusted to him by Lu Chengfeng and later retrieved from a black space. It is extraordinarily heavy and difficult for others to wield. 590 1522 1708
• Kirin Dagger — Used to activate the Black Death God Art during his battle with Ox Head. 2062
• Great Heaven Returning Pills and Minor Returning Heaven Pills — Rare medicinal resources he distributes to allies and uses during recovery or combat. 462 1875 1973
• Disguise Pills — Alter his facial appearance for covert operations and wagers. 598 843

Relationships

• Leng Qingqiu — Originally Lu Chengwen’s arranged fiancée and the person he tries hardest to avoid for survival. Their relationship develops into mutual trust, partnership, and an intended engagement; he ultimately rejects Huo Wenting’s marriage alliance for her. 1 955 961
• Chen Mengyun — Former lover and major business ally. She repeatedly supports Lu Chengwen, handles crises for his companies, and remains one of the people he trusts most. 58 201 663
• Xu Xuejiao — Corporate ally, romantic partner, and frequent rival in banter. She supports the Chengwen District project and secures major funding for him. 58 309 359
• Long Aotian — Senior fellow disciple, original novel protagonist, and Lu Chengwen’s principal rival. Their relationship shifts repeatedly between hostility, manipulation, reluctant alliance, and brotherhood. 1 62 933
• Zhao Ritian — Junior fellow disciple and rival whom Lu Chengwen frequently manipulates with praise. Despite their constant bickering, they fight together against major threats. 276 659 933
• Hun Tiangang — Lu Chengwen’s master and the founder of the Yan Zhao Sect. Hun Tiangang forces Lu Chengwen’s advancement and recognizes that his soul and martial development are abnormal. 62 191 192
• Hua Xuening — Initially sent to infiltrate Lu Chengwen’s side, she becomes his loyal protector and addresses him as Master. 177 194 846
• Luo Shiyin — Formerly aligned with Long Aotian; later becomes close to Lu Chengwen after he repeatedly spares and protects her. She uses her abilities to protect him despite disliking the attention they attract. 284 888 1875
• Zhao Gang — Lu Chengwen’s fiercely loyal subordinate and longtime supporter. Lu Chengwen treats him as a brother and seeks to help him become an ancient martial artist. 2 159 160
• Lu Guanghong — Lu Chengwen’s father. Their relationship is marked by tough discipline, concern over Lu Chengwen’s conduct, and shared responsibility for the Lu family’s legacy. 70 2517
• Lu Chengwu — Lu Chengwen’s younger brother. They clash over morality, business, and Lu Chengwu’s reckless schemes, but Lu Chengwen remains protective of him. 906 1611 2385

Story Role / Major Arcs

• Villain Survival Arc — Arrives in the novel for the seventh time, rejects the intended engagement plot, and tries to avoid Long Aotian’s protagonist halo. 1 3
• Xue City Reform Arc — Stops defective medicine from reaching patients and commits Great Sage Group’s resources to the Shantytown Renovation Project. 9 58
• War Against Long Aotian Arc — Stops merely evading the protagonist, directly contests him, gains martial arts, and begins building his own force. 61 68 155
• Great Organization Arc — Wins the loyalty of the Tuo Wangs, the Strategist, Hua Xuening, and other former enemies by treating them as people rather than disposable tools. 93 176 177
• Yan Zhao Sect Arc — Becomes Hun Tiangang’s disciple alongside Long Aotian and Zhao Ritian, gaining access to the larger ancient martial arts world. 191 534 933
• Chengwen District and Provincial Capital Arc — Uses development projects, corporate alliances, and financial warfare to expand Great Sage Group beyond Xue City. 309 598 697
• Archaic Ape God Arc — Learns of Lu Chengfeng, receives the Ruyi Divine Needle, and gradually reveals increasingly dangerous inherited powers. 590 645 1522
• Bingzhou and Tianwu Arc — Expands his business influence through mining, investment, and negotiations while becoming entangled in Tianwu Clan politics. 1164 1253 1598
• Elder Council Conflict Arc — Faces the Elder Council and increasingly powerful martial factions while being considered a possible figure in a savior prophecy. 2033 2414 2442

Notable Quotes

“In your world, Long Aotian, you were the Male Protagonist! But in my world, Lu Chengwen was the protagonist!” 58

“I don't want to prove I'm amazing! I just want to prove that even a simp rich second-generation can have dignity!” 648

“When misfortune reaches its limit, fortune begins. When things are at their worst, that is when they start getting better.” 2459

Trivia

• Lu Chengwen’s knowledge of Leng Qingqiu’s birthday, hobbies, favorite flowers, former friend, and food preferences is enough to prove his identity after his face is changed into Long Aotian’s. 49
• He grew up with rural life skills, including feeding pigs, carpentry, chicken-coop construction, and farm work; these skills help him gain Chen Wenzhong’s trust. 566
• He considers “lurking” a more respectable description than cowardice, framing his avoidance of danger as long-term strategy. 309
• He frequently invents absurd names for techniques when fighting, including “Demacia,” because he does not know the formal names of some moves he uses. 179
• His public reputation is markedly worse than his allies’ private assessment of him; investigators variously label him a lecher, villain, saint, coward, strategist, and potential hero. 287 312 1110